Lighting Set for Trade Show Booth Research

Closed
VM ID Inc
Toronto, Ontario, Canada
Ani Nersessian
Owner
2
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Interior design Electrical engineering
Skills
packaging and labeling research
Project scope
What is the main goal for this project?

Our company values serving small businesses, and therefore looks to refer market vendors to affordable solutions for professional trade show set-ups. We are looking for assistance in sourcing a set of standard lighting fixtures which are affordable, easily accessible, and easy to set-up.

  • Research options for track lighting fixtures for 5x10-10x20 booths, undershelf lighting, as well as table vendors
  • Create recommendations on ideal lights in terms of brightness and colour
  • Create a document to use for shopping
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):

  • Researched ecologically friendly packaging options.
  • Created recommendations on the best way to package our product.
  • Advised if/how we should change our label design for the new packaging.
  • Constructed a weighted decision matrix to choose the best option for our packaging.
  • Created a report detailing package research and recommendations.

Bonus steps would include:

  • Created diagrams to explain the best usage for each type of lighting included.

Final deliverables should include

  • A report including all research, findings, the decision matrix, and recommendations.
About the company

VISUAL MERCHANDISING TOOLS, TRAINING & SERVICES

TO BRING YOUR BRAND’S UNIQUE RETAIL PRESENTATION TO LIFE.

Consulting and labour services that are customizable to each client. Whether you are a pop-up market, small local shop, or large-scale business with multiple stores, we can do it all. We help revamp and optimize spaces to showcase your products and make the shopping experience more inviting, thus turning browsers into buyers and boosting your brand’s image and bottom line.