Adapting a Mobile App for Subclinical (Mild) Anxiety to Suit Various Market Segments

This project endeavors to scrutinize various market sectors, including public health institutions, member-driven associations, scholastic wellness centers, and other related entities, with the aim of generating a comprehensive report on potential adaptations of the Joyi mental health literacy application that would suit the unique needs of each segment.

Assisting a clinical study for a psychoeducational app

Joyi is an app developed by a Toronto-based company called Colorful Zone. Joyi was designed to be a mapmaker and a companion in the mental health journey. Joyi acts as a digital friend for the users and builds a personalized path to learn about their emotions and feelings through interactive storytelling.Colorful Zone partnered with a research team to measure the immediate impact of Joyi on users' state of mood.Students will be provided access to the designed study for collecting surveys and data.The primary goal of implementing this project is to have diverse groups of participants for our clinical study.All the students will have one year of free access to Joyi.

Creative Content Creation For A Mental Health App

We would like students to help us with creating mental-health content for a mobile app called Joyi. Joyi is an entertaining mobile app for mental health education.During this project, you help with the content creation of Joyi. Joyi is an entertaining app that teaches you hundreds of mental health skills, becomes personalized, and helps you improve your mental health. It is the outcome of several years of experimentation (https://www.colorful.zone/joyi/).What does Joyi's content look like?They are fun, engaging, and full of joy, but also, they are bit-sized mental health skills. They could be 1–5 second animations, questions, or simple games. We try to incorporate Dialectical Behavioral Therapy (DBT) or Cognitive Behavioral Therapy (CBT) skills into our content.Ultimately, you will be working on bite-sized content creation for developing mental health skills.If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.

Content Creation for a mental health project

We want to be recognized in our community and nationally for the work that we are doing. We have a great story to tell and we want it to be picked up by media outlets. We need students to create press releases for us.Students should be prepared to:Help us refine our story to something compelling and livable.Identify media outlets that are most beneficial to us/most likely to pick the story up.

Mental health content creation - Developing resilient skills

Our startup aims to develop a project to increase awareness about resilience. We would like to work with students to create entertaining and science-backed content that successfully raises awareness and changes behavior around day-to-day stressors for youth. In collaboration with key contacts at our organization, students will design and carry out a content strategy around this health topic.Identify the ideal strategies.Include the latest and most accurate data and information. Identify ideal outcomes and KPIs.Create bite-sized lessons.

Strategic AI & Machine Learning Application in Mental Health Market

We want to leverage the latest technology to gain an advantage in our market. We would like to collaborate with students to strategically apply AI and machine learning in our organization. Through using internal and open-source data and applying analytics models, methodologies, and machine learning tools, we hope to get an end-to-end machine learning solution. Students should be prepared to:Identify and present an opportunity within our organization, which AI could be applied.Develop a unique machine learning solution, based on the latest technology.Create a report that provides an in-depth overview of the AI solution.Data Collector Duties and Responsibilities: Collect data from internal and external sourcesCompile data into a digestible planogramAnalyze dataPresent your findings to managementEnsure that all data is accurate and properly organizedA few areas of specific interest for us include:Recommendation enginesImpact measurement

Digital Wellness: Assessing a Mobile App's Role in Academic Mental Health Initiatives

The main goal of this project is to assess the feasibility and potential of integrating the Joyi app into the mental health programs of a selected university or private high school. This will involve understanding the current mental health landscape in the institution and determining how Joyi can be effectively customized and integrated for optimal impact within this setting.Joyi is a mobile app for stress management: www.Joyi.AppBacked by a published clinical study: In the short term: Instant Stress AlleviationIn the long term: Resilience Cultivation

Creative Marketing Project for a Mental Health App

The objective of this project is to design and execute a creative marketing campaign for Joyi, a mental health education app, to introduce it to 100 people with high engagement.Joyi is an entertaining app that promotes mental health education. The app features a character with five ingredients for creating good moments: Health, meaningfulness, mindfulness, togetherness, and curiosity. To fill these jars, users can take bite-sized lessons. The app also personalizes its content to each user's specific needs to enhance resilience and well-being.Students will work in teams to develop a marketing plan for Joyi, a new mental health education app. Each team will design and execute a creative marketing campaign to introduce Joyi to 100 people. The Joyi team will provide support throughout the project.

Press Release Creation For A Creative Mobile App

This project is for our brand new mobile app: JoyiJoyi is an entertaining app for mental health education.We want to be recognized in our community and nationally for the work that we are doing. We have a great story to tell and we want it to be picked up by media outlets. We need students to create press releases for us.Students should be prepared to:Help us refine our story to something compelling and news-worthyWrite up press releases around multiple news-worthy storiesIdentify media outlets that are most beneficial to us/most likely to pick the story upSend press releases and establish a positive rapport with media contactsSecure media exposure for our organization

Grant Writing for a mental-health startup

We are looking for assistance in finding and completing grant applications that support our mission and vision statement.We believe this project will include:Assist with defining a company-identified community problem and defining the scope of a corresponding project.Develop a needs statement that characterizes the community problem and justifies the need for our project and funding.Identify potential sponsors and funding opportunities that are a good fit for our organization and project.Interpret a request for proposal (RFP).Research, plan, write, edit, and revise a persuasive proposal narrative.Improve the clarity and persuasiveness of our company's grant proposal writing.Research into other grant opportunities to support our cause

Market Validation Study For A Mental-Health App

This project is regarding Joyi App. Joyi is a joyful mental health app.We know our early adopters' persona, and we are looking to gain a better understanding of our other target markets. This way, we ensure we are positioning ourselves in the right segments, offering effective benefits, and creating the best marketing messages. To accomplish this, you could focus on providing:A complete analysis of our current offerings, our target market, and the positioning of our brand.Conducting empirical interviews and/or questionnaires for feedback on our brand, product, service, etc.Executing further market research to develop a comprehensive report of our target market.We hope to gain a comprehensive understanding of our target market and how we can better satisfy their needs. We would like recommendations on how to improve our positioning, brand, and products to better suit the market.

Marketing Strategy Plan for an entertaining mental health product

We want students to help us build a marketing strategy plan to grow and engage our target market: teenagers and youth who played casual games. We’d like to know how we can maximize the use of different channels and get recommendations to improve our messaging.The main questions we’d like students to help us answer are the following:How do students currently perceive our brand and marketing, based on publicly available information about our company?What channels should we utilize for promotion, including ones we are not currently using?What budget is appropriate for advertising, given our goals?How could our messaging be updated to better explain our value proposition?What Go-to-market strategy should we consider?

Assisting a clinical study for a psychoeducational app

Joyi is an app developed by a Toronto-based company called Colorful Zone. Joyi was designed to be a mapmaker and a companion in the mental health journey. Joyi acts as a digital friend for the users and builds a personalized path to learn about their emotions and feelings through interactive storytelling.Colorful Zone partnered with a research team to measure the immediate impact of Joyi on users' state of mood.Students will be provided access to the designed study for collecting surveys and data.The primary goal of implementing this project is to have diverse groups of participants for our clinical study.

Sales and Business Development For an Innovative Project

Are you passionate about mental health and creative projects? Do you have experience in partnership development and/or sales? Joyi, a research-based project developing a digital vitamin for sustainable happiness is looking for a Business Development and Partnership Making Intern to join our team.