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Brazily Fitness Inc.
Ottawa, Ontario, Canada
Mariana Santos
CEO
(154)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Videography
Project scope
What is the main goal for this project?

The main goal of this project is to create videos for Brazily Fitness Inc. that can be used to promote their certification program, Brazily Dance, on Instagram, YouTube, and TikTok. This will involve several different steps for the students, including:


- Researching Brazily Fitness Inc. and their certification program, Brazily Dance.


- Creating video content for Brazily Dance that can be used on Instagram, YouTube, and TikTok.


- Editing video content to ensure it meets the standards of each platform.


- Optimizing video content for each platform.


- Developing a strategy for promoting Brazily Dance on each platform.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:


- Understanding of Brazily Fitness Inc. and their certification program, Brazily Dance.


- Ability to create video content for Brazily Dance that can be used on Instagram, YouTube, and TikTok.


- Ability to edit video content to ensure it meets the standards of each platform.


- Ability to optimize video content for each platform.


- Ability to develop a strategy for promoting Brazily Dance on each platform.



Final deliverables should include:


- All video content created for Brazily Dance.


- A written report explaining the video editing process and outcomes.


How will you support learners in completing the project?

Ongoing communication and support for anything student needs in order to learn with this project, We will book weekly meetings to stay in touch and troubleshoot anything that comes up along the way

What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:


- Video editing software such as Adobe Premiere Pro.


- Video optimization techniques for each platform.


- Social media marketing strategies.



Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.

Supported causes
Good health and well-being
About the company

We offer certification programs to help group fitness instructors advance their careers, make more money doing what they love and transform more lives through the magic of Brazilian music, dance, fitness and lifestyle. We just recently launched our first certification program, Brazily Dance. Brazily Dance is Brazilian dance fitness program that's all about boosting confidence and helping you feel amazing in your own skin. We are still really struggling with getting enough visibility for our brand and getting people interested in taking classes with us (either in person or online) or signing up to become instructors (which is the main goal).