Enabled Talent is seeking a comprehensive marketing analysis and competitive research project focused on AI-powered HR technology specifically designed for job portals serving disabled individuals. The objective is to understand the current market landscape, identify key competitors, and evaluate their strengths and weaknesses. This project will enable Enabled Talent to position its offerings more effectively and identify opportunities for innovation and differentiation. Learners will apply their knowledge of marketing strategies, data analysis, and competitive research to assess market trends and consumer needs. The project will involve analyzing existing AI solutions, understanding accessibility features, and evaluating user feedback to provide actionable insights. The goal is to empower Enabled Talent with a strategic roadmap for enhancing its market presence and better serving the disabled community.

The project deliverables will include a detailed report summarizing the findings of the market analysis and competitive research. This report will highlight key competitors, market trends, and potential areas for innovation. Additionally, learners will create a presentation summarizing their insights and recommendations for Enabled Talent's strategic positioning. The deliverables will provide a clear understanding of the competitive landscape and actionable strategies for market differentiation.