
Project scope
Categories
UI design UX designSkills
user interface (ui) user experience (ux) design elements and principles intuitive navigation design thinking wireframing scalability user research prototyping usabilityNovaScaling, a company specializing in scalable solutions, aims to enhance the user experience (UX) and user interface (UI) of its existing platform. The current platform, while functional, lacks intuitive navigation and modern design elements that could improve user engagement and satisfaction. The goal of this project is to redesign key components of the platform to create a more seamless and visually appealing user experience. Learners will apply their knowledge of UX/UI principles to identify pain points, propose design improvements, and implement changes. The project will focus on improving the platform's usability, accessibility, and overall aesthetic appeal, ensuring that it meets contemporary design standards and user expectations.
Key tasks include conducting user research to gather insights, creating wireframes and prototypes, and testing the redesigned interface with potential users. The project will provide learners with hands-on experience in applying design thinking methodologies and utilizing industry-standard design tools.
The deliverables for this project include a comprehensive UX/UI redesign proposal, complete with wireframes and interactive prototypes. Learners will also provide a detailed report documenting the user research findings, design rationale, and testing outcomes. Additionally, a presentation summarizing the project process and results will be prepared for NovaScaling's review. These deliverables will demonstrate the learners' ability to apply classroom knowledge to real-world design challenges.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
NovaScaling is a fast-growing digital marketing agency specializing in paid advertising (Meta Ads, Google Ads, TikTok Ads) and lead generation. As we scale, we need hands-on support from students to execute daily marketing, operational, and administrative tasks that contribute to agency growth.
This project is ideal for students who want real execution experience in an agency setting, working on live campaigns and business processes.