items_header

Open projects

Projects available to all portals

GrowerIQ
Toronto, Ontario, Canada
RP
VP Sales
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Market research Competitive analysis Digital marketing Lead generation Market expansion
Skills
marketing software cannabis marketing collateral marketing lead generation software project management track and trace sales search engine optimization
Project scope
What is the main goal for this project?

The goal of the project is to use inbound lead generation to build top of funnel sales opportunities for the sale of cannabis production tracking and tracing software. Project success can be measured through analysis or pre/post sales and marketing metrics.

What tasks will learners need to complete to achieve the project goal?

Analyze the market, SEO, create marketing collateral or use other tactics to achieve lead generation with cannabis producers in Canada, Australia, NZ, or Western Europe.

How will you support learners in completing the project?

We will provide learners with industry stats and info, mentorship, and coaching in order to complete their project. We are happy to introduce students to the exciting world of legal cannabis and IT.

About the company

GrowerIQ is a complete cannabis production management platform. Ours is the first platform to integrate your facility systems, including sensors, building controls, QMS, and ERP, into a single simplified interface.

GrowerIQ is changing the way producers use software - transforming a regulatory requirement into a robust platform to learn, analyze, and improve performance