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Nurture Technology
Edmonton, Alberta, Canada
AG
Alex Gervais He / Him
Director
Preferred learners
  • Canada
  • Academic experience
Categories
Design & creative Product management Ui design Ux design Software development
Project scope
What is the main goal for this project?

The main goal of the "Web App UX/UI Evaluation and Analysis Project" is to significantly enhance the user experience and performance of our web application.


This comprehensive review project aims to meticulously analyze web recordings to uncover and address critical areas for improvement, bugs, user frustration points, and mobile performance gaps.


Key Areas of Focus:

  1. Cross-Device Consistency: Identifying inconsistencies in user experience across various devices and screen sizes, ensuring seamless interaction regardless of the user's choice of technology.
  2. Web Recordings Analysis: Leveraging tools like Hotjar to review user session recordings, understanding real user interactions, and pinpointing exact moments where users face difficulties or application shortcomings.
  3. Brand Consistency: Ensuring that the web app maintains consistent branding throughout the user journey, including visual elements, tone of voice, and overall user interface, to reinforce brand identity and trust.
  4. Accessibility Evaluation: Assessing the web app for accessibility issues that may hinder users with disabilities, ensuring compliance with WCAG guidelines and creating an inclusive user environment.
  5. Actionable Recommendations: Providing specific, actionable recommendations for each identified issue, prioritizing enhancements that promise the most significant impact on user satisfaction and app performance.


Through this initiative, we aim to polish our web app's functionality and aesthetics and foster an accessible, intuitive, and consistent user experience that aligns with our brand values and meets our users' expectations across all platforms and devices.

What tasks will learners need to complete to achieve the project goal?

For the "Web App UX/UI Evaluation and Analysis Project," participants will need to complete a series of structured tasks designed to thoroughly analyze and evaluate the user experience and interface of the web application. These tasks will guide learners through a detailed review process, from initial preparation to the final presentation of findings and recommendations.


Task List:

Project Orientation and Planning:

  • Familiarize with the project objectives, tools (such as Hotjar for web recordings), and the web application itself.
  • Set clear goals and metrics for evaluation, focusing on usability, consistency, accessibility, and performance.

Tool Setup and Configuration:

  • Ensure proper setup of analysis tools (e.g., Hotjar) for recording user sessions. Working with our technology lead to get access.
  • Configure necessary filters and segments to capture relevant user interactions across different devices and platforms.

Cross-Device and Screen Size Analysis:

  • Systematically review the web app's performance and UX/UI consistency across various devices and screen sizes to identify discrepancies that could affect user experience.

Web Recordings Review:

  • Watch and analyze web recordings, taking note of user behavior, patterns, and points where users encounter difficulties or display signs of frustration.

Brand Consistency Check:

  • Evaluate the web app's adherence to brand guidelines, including visual elements, tone, and messaging, to ensure a cohesive brand experience.

Accessibility Assessment:

  • Conduct a thorough accessibility review against recognized standards (e.g., WCAG), identifying areas where the web app may fall short in providing an inclusive user experience.

Issue Documentation and Categorization:

  • Document identified issues with detailed descriptions, possible causes, and evidence from the recordings.
  • Categorize issues into bugs, UX/UI improvements, accessibility gaps, and brand inconsistencies for easier prioritization.

Recommendation Development:

  • For each identified issue, develop actionable recommendations aimed at improving the web app's user experience, interface design, and overall performance.

Report Compilation and Presentation:

  • Compile a comprehensive report detailing all findings, categorized issues, and prioritized recommendations.
  • Prepare and deliver a presentation summarizing key insights and suggested actions to stakeholders.

By completing these tasks, participants will contribute to a deeper understanding of the current state of the web app's user experience and interface design, paving the way for targeted improvements that can enhance overall user satisfaction and engagement.

How will you support learners in completing the project?

To support learners in completing the "Web App UX/UI Evaluation and Analysis Project," we will provide a structured support system that encompasses the following elements:

  1. Comprehensive Onboarding: We will introduce learners to the software and relevant tools essential for the project, such as web recording tools (e.g., Hotjar) and accessibility evaluation tools. This onboarding will include tutorials and resources to help learners become proficient in using these technologies effectively.
  2. Project Orientation: An in-depth overview of the project will be provided, detailing the objectives, scope, and expected outcomes. This orientation session will ensure that learners fully understand the project goals and the role they will play in achieving these objectives.
  3. Ongoing Support and Feedback: Throughout the project, learners will have access to continuous support from project mentors and subject matter experts. This support will include regular check-ins, Q&A sessions, and feedback on their progress, ensuring they remain on track and overcome any challenges they encounter.
  4. Collaborative Report Development: As learners work on compiling their findings and recommendations, we will offer guidance and collaborative feedback to help refine their reports and presentations. This collaboration will ensure the final deliverables are of high quality and effectively communicate the project's findings to stakeholders.


By providing this multi-faceted support framework, we aim to equip learners with the necessary guidance, resources, and feedback to successfully complete the project and contribute valuable insights towards enhancing the web application's UX/UI.

What skills or technologies will help learners to complete the project?

Skills

  1. UX/UI Principles: A solid understanding of user experience and user interface design principles to evaluate usability, consistency, and aesthetics.
  2. Analytical Skills: The ability to analyze user behaviour and identify patterns or issues within the web recordings.
  3. Attention to Detail: A keen eye for detail is crucial for spotting subtle UX/UI issues, brand inconsistencies, and accessibility problems.
  4. Problem-Solving: The capability to think critically and propose practical solutions to identified issues.
  5. Communication: Strong written and verbal communication skills for documenting findings and presenting recommendations effectively to stakeholders.
  6. Empathy: The ability to place oneself in the users' shoes to understand their frustrations and needs better.


Technologies and Tools

  1. Web Recording Tools: Familiarity with tools like Hotjar or similar platforms for recording and analyzing user sessions.
  2. Accessibility Evaluation Tools: Knowledge of tools to assess web accessibility, such as WAVE, Axe, or Lighthouse, to ensure compliance with standards like WCAG.
  3. Understanding of Web Design Fundamentals: A foundational knowledge of web design principles, including the basics of HTML and CSS, is valuable. This knowledge will enable participants to grasp how UI/UX elements are implemented and styled, aiding in the evaluation of user interactions and the visual aspects of the web application. While deep technical development skills are not required, this basic understanding will enhance their ability to assess and critique the application's user interface design and functionality effectively.
  4. Responsive Design Tools: Tools and techniques for evaluating and testing the web app's responsiveness across different devices and screen sizes.
  5. Project Management and Collaboration Tools: Familiarity with project management and collaboration tools like Clickup and communication tools like Microsoft Teams to coordinate efforts and share findings.
  6. Data Analysis and Reporting: Skills in data analysis and proficiency in creating reports and presentations, possibly using tools like Google Sheets, Excel, or PowerPoint.


Equipping learners with these skills and technologies will empower them to conduct a thorough evaluation of the web application, uncover critical insights, and contribute effectively to the project's goal of enhancing the app's UX/UI.

Supported causes
Reduced inequalities
About the company

Nurture is a Child Intervention Services platform that enables seamless case management and team collaboration. Nurture simplifies workflows, allowing caregivers to focus on direct care and support.

Nurture thrives on intentional, inclusive, and innovative design to pave the path for better outcomes inside and outside of the screen.

Nurture is currently in its private pre-launch stage.