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Ofori
Cambridge, Ontario, Canada
Daniella Addison
Owner
(51)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Communications Sales strategy Community engagement Event planning Copy writing
Skills
communication
Project scope
What is the main goal for this project?

Ofori Beauty is passionate about promoting safe hair and skin practices to the BIPOC community. We ​​want to increase awareness about the harmful effects of skin bleaching and chemical hair relaxers.

We want to work with students to identify potential speakers and sponsors for our awareness campaigns.

This will involve several different steps for the students, including:

  • Familiarizing themselves with the social cause, our mission and goals.
  • Identifying groups that our campaigns will target.
  • Identifying potential speakers, sponsors and partners who can support our campaign.
  • Drafting emails to invite speakers.

Bonus steps in the process would also include:

  • Assisting in contacting speakers.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding our cause, our mission and our goals
  • Identification of target groups
  • Identification of speakers, sponsors and partners
  • Drafts of emails to speakers

Bonus steps would include:

  • Assisting in communicating with potential speakers

Final deliverables should include

  • A 10-minute presentation.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our organization’s mission and goals
  • Our awareness campaigns
  • Input on choices, problems or anything else the students might encounter.
Supported causes
Good health and well-being
About the company

Ofori Beauty's mission is to create a society that is aware, informed, knowledgeable and equipped to make informed decisions about the products and processes marketed to BIPOC consumers that harm and hurt, while taking away from their natural state of beauty. We hope to enhance the confidence and quality of life of BIPOC consumers struggling with caring for their hair and skin with our safe and affordable products.