Digital Content Creation

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.We would like students to help us create content that is aligned with our vision, mission, and sector.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, marketing goals and target market.Researching factors affecting the quality of digital content.Recommending changes to existing digital content and designing new social media posts and emails.Recommending and designing new digital content not already used by our company.Bonus steps in the process would also include:Testing and improving designs based on feedback.

Financial Business Plan

We are looking to launch a new business and would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation and other information as needed. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to potential investors.The plan should include:Sales forecastingExpense budget (what to do if budget is unavailable)Income projections (conservative and aggressive)Assets and liabilitiesBreak-even analysis

Awareness Video Creation

Our organization is passionate about promoting social causes. We ​​want to increase awareness about a particular topic.We would like to collaborate with students to create an awareness video.This will involve several different steps for the students, including:Familiarizing themselves with the social cause, our mission and goals.Document of ideas of ways to appeal to consumers via videoRecording a presentation or screencast to raise awareness on the issue.Finding and applying suitable background music.Adding text, transitions, and overlays to the video.Bonus steps in the process would also include:Presenting the video and making edits based on feedback.Recommending ideas and editing tools for future awareness videos.

On-line Training Course/Seminar Development

We would like to develop an on-line training course that teaches business owners how to use our product.This project should focus on:Gathering relevant course design and content information from interviews with key stakeholders.Assessing existing on-line training platforms and recommending the best platform for this course. (free if possible)Creative ideas for educational content deliveryThe bulk of the project would be course design, but may include some content creation.