Digital Marketing

Our agency is new and needs to ramp up marketing efforts to improve SEO, attract more leads and clients, and ensure success of the business so we can support more families. We would like to collaborate with students to prepare and review content and analyze data to see what's working and not working. This will involve several different steps for the students, including: Familiarizing themselves with our target market, brand, and services. Reviewing marketing content in the form of posts, emails, brochures, blogs, etc. Preparing content and making changes to existing content a necessary Reviewing analytics from various platforms to see how effective content and strategy is

Anamav Postnatal Care: Brand Awareness and Process Optimization Initiative

Anamav Postnatal Care is seeking to enhance its brand presence and streamline its operational processes. The primary goal is to develop marketing strategies that increase brand awareness and attract more clients. This involves creating engaging content for various social media platforms, assisting with email marketing and writing blogs, as well as and assisting in the launch of educational workshops aimed at new parents. Additionally, the project aims to identify and implement automation tools to improve efficiency in daily operations. By applying classroom knowledge of marketing and process optimization, learners will have the opportunity to contribute to real-world business strategies. The project is designed to be completed by a team of marketing or business students focusing on closely related tasks that align with their academic skills. Each student will be assigned tasks based on their individual interests, skillsets and experiences, with the goal of contributing to the overall success of the project.

Streamlining Operations for Anamav Postnatal Care

Anamav Postnatal Care is seeking to enhance its operational efficiency by implementing streamlined administrative processes. The current system is manual and time-consuming, which affects the overall productivity and service delivery. The goal of this project is to design and implement a set of automated processes that will simplify daily operations, reduce administrative burdens, and improve service quality. This project will focus on identifying key areas where automation can be applied, such as appointment scheduling, client communication, and record-keeping. By applying classroom knowledge of process optimization and automation tools, learners will have the opportunity to create a more efficient workflow for Anamav Postnatal Care. The project aims to provide a practical solution that aligns with the company's operational needs while ensuring ease of use for staff.

Postnatal Care Digital Products

The main objective of this project is to support the development, marketing, and promotion of digital products for Anamav Postnatal Care (e.g. e-books, guides, courses). Students will be involved in researching, creating content, and assisting in the design of digital resources that align with the brand’s mission of supporting new parents' mental health and well-being. The goal is to strengthen the digital presence of Anamav and engage the target audience effectively.