Digital Marketing Strategy

to conduct research on your competitors and identify how they are acquiring clients. The primary objective is to determine how your company can attract more B2B clients.The students will be tasked with analyzing your competitors' marketing strategies and identifying the most effective approaches for acquiring B2B clients. They will also provide recommendations on how your company can improve its marketing strategy to attract more B2B clients.By working with the students, your company will receive valuable insights and recommendations on how to develop a successful marketing strategy that will help attract more B2B clients.

Social Media Marketing Campaign

we would also like to improve our email marketing efforts. We are looking for students to create email templates that can be used for our promotional emails. The templates should be visually appealing and include persuasive content that encourages customers to purchase our medical devices.The email templates should also be customizable so that we can tailor them to specific customer segments. For example, we may want to send different emails to customers who have previously purchased from us versus those who are new to our company.We would like the students to create a series of email templates that can be used for different purposes, such as promotional offers, new product announcements, and customer surveys.Finally, we would like the students to create a project proposal that outlines their social media and email marketing strategies. The proposal should include a detailed timeline, budget, and expected outcomes.We believe that working with students will provide us with fresh ideas and perspectives on how to improve our online marketing efforts. We look forward to reviewing your proposal and potentially working with your team.

Mid East Canadian Pharmaceutical Inc. CMMC 2.0 Compliance Project

The main goal of this project is to configure our Wazuh and other open source systems to be in compliance with CMMC 2.0, based on our extensive research. This will involve several different steps for the students, including:- Researching and understanding CMMC 2.0 requirements.- Configuring our Wazuh and other open source systems to meet CMMC 2.0 requirements.- Testing the configured systems to ensure compliance with CMMC 2.0.- Documenting the process and results of the configuration.

Branding Guide and Slogan Creation for Mid East Canadian Pharmaceutical Inc.

The main goal for the project is to create a comprehensive branding guide that reflects the brand and company culture of Mid East Canadian Pharmaceutical Inc. This will involve developing a slogan that encapsulates the company's values and creating banners that visually represent the brand.

Website UI / UX Design & Prototype MECP

Our company is dedicated to providing top-quality medical devices to our customers. As part of our commitment to excellence, we are considering redesigning our website to improve the user experience. We are seeking innovative and creative ideas for the UI and UX design that will enhance the usability of our website.To achieve this, we will conduct thorough research on our existing web application and identify key areas that require improvement. We will provide all the necessary resources to help our team understand our product and its features.Our team will learn and use various software design tools, including the latest and greatest tool, Figma. We will create a screen-by-screen UX/UI prototype of a web application that is compatible with all major browsers and mobile devices.To ensure the effectiveness of our redesign, we will conduct UX/UI testing with real potential users. This may involve paper prototypes or other software tools to support the testing process. Our goal is to create a website that is user-friendly, informative, and easy to navigate, providing our customers with the best possible experience.

Medical Sales Team Impact Project

The main goal for the project is to assess the impact of a medical background on sales ability within the B2B sales team of Mid East Canadian Pharmaceutical Inc. This will involve several different steps for the students, including:- Analyzing the current sales and marketing strategies of the company.- Identifying the key performance indicators (KPIs) for the sales team.- Conducting interviews and surveys with the sales team members to gather data on their medical background and its potential impact on their sales ability.- Analyzing the collected data to determine any correlations between a medical background and sales performance.- Presenting findings and recommendations based on the analysis.

Multilingual Website Translation Project

The main goal for the project is to translate the content of the company's website from English to French, Spanish, and Arabic in order to reach a wider audience and improve user experience for non-English speakers. This will involve several different steps for the students, including:- Extracting the English content from the website.- Translating the content to French, Spanish, and Arabic while ensuring cultural and linguistic nuances are accurately conveyed.- Implementing the translated content back into the website and ensuring proper formatting and layout.- Testing the website to ensure all translated content is displayed correctly and functions as intended.

AI System for Pricing Adjustment and Automated Ads

Mid East Canadian Pharmaceutical Inc. is looking for students to create an AI system that can take information from our competitors and compare our pricing to theirs and adjust it based on our cost of goods and update our pricing on Woo Commerce. The system should also have a portal and learn based on the patterns to match SKUs in different formats used by each competitor. Additionally, the system should be able to detect surges using Google Search API algorithms to see which products are needed in which region and automate ad creation in our system with Google Ads for that product or Blue Winston System.

Mid East Canadian Pharmaceutical Inc. AI & Machine Learning Price Adjustment Project

The main goal of this project is to create an AI and Machine Learning algorithm that can compare our sale prices to our competitor's prices in different regions and adjust our prices accordingly on our Woocommerce site. This will involve several different steps for the students, including:- Analyzing our existing dataset of products, prices, and competitor prices.- Developing an AI and Machine Learning algorithm to compare our prices to our competitors.- Optimizing algorithm runtime performance and assessing areas for improvement.- Researching other variables that can improve the accuracy of the price comparison.- Accounting for additional variables in the algorithm.- Testing the developed algorithm and making improvements based on additional data.

Marketing Strategy & Content Production

ABOUT COMPANYMedical device and pharmaceutical company since 2017, our business is primarily B2BPROJECT SCOPEMid-east Canadian pharmaceutical is a medical device and pharmaceutical company, Canadian market has always been in the shadow of u.s market for medical products, we aim to bring quality products to the Canadian markets and fulfill the market need.We want you to help us develop a new media production that will appeal to our target customer.To accomplish this, we believe you should focus on:Conducting research to understand purchase decisions and needs.Defining customer segments that we could target.Researching competitor marketing production Brainstorming potential ideas.Developing marketing messaging and sales strategy Creating content, including text posts, video and images for use on social media promoting products, services and content over social media, in a way that is consistent with an organization’s brand and social mediaDeveloping new social media strategies and campaignsKeeping track of data and analyzing the performance of social media campaigns

Analyzing Sales Trends

We believe we have a good handle on our customer but we are lacking some knowledge into the acquisition of our customers. It is important for us to go back to the data we have on our sales process to determine key trends and patterns that will help us make informed decisions for the future of our business. Some areas that we hope to analyze include, behavioral model and interactions with our website,

International market for medical devices

The goal of this project is to identify potential markets in South America and Middle East for Mid East Canadian Pharmaceutical expansion.

Mid East Canadian Pharmaceutical Inc. Creative Templating Project

The main goal of this project is to create creative templates to promote sales and new products offered by Mid East Canadian Pharmaceutical Inc. Currently, the company offers over 68,000 products. This project will involve creating social media posts and creatives for special events and days, as well as redesigning the order, welcome, subscriber confirmation, and abandon card emails.

web programing

Introduction:Our company is looking to develop an e-commerce management system that will help us streamline our operations and improve our customer experience. The system will consist of several components, including a web/AI program, WooCommerce plugins, an EDI system, and custom shipping plugins. The goal of this project is to create a comprehensive system that will allow us to manage our inventory, pricing, and shipping more efficiently.Project Scope:The project will consist of the following components:Web/AI Program:The web/AI program will be designed to analyze our competitors' prices and sync the data in our database using machine learning. The program will learn how each competitor is showing the same SKU and provide us with insights on how to adjust our pricing strategy.WooCommerce Plugins:We will develop several WooCommerce plugins that will allow us to update pricing, information, and availability of products on multiple websites. The plugins will also adjust our product prices based on our cost of goods and competitor prices. Additionally, the plugins will utilize our database to show stock status and prices for each SKU from our multiple suppliers and adjust the price based on availability and price.EDI System:We will develop a web-based EDI system that will allow us to connect with our suppliers and receive updated information on inventory, pricing, and shipping. The system will be integrated with our database to ensure that we have the most up-to-date information.Custom Shipping Plugin:We will develop a custom shipping plugin that will connect to multiple shipping carriers we have and show the customer the cheapest returned rate. The plugin will be integrated with our database to ensure that we have the most up-to-date information on shipping rates.Customized WooCommerce Order System:We will develop a plugin to customize the WooCommerce order system for clients based on our needs. The plugin will allow us to streamline our order processing and improve our customer experience.Project Timeline:The project will be completed in three phases:Phase 1: Development of Web/AI Program and WooCommerce Plugins (6 months)Phase 2: Development of EDI System and Custom Shipping Plugin (6 months)Phase 3: Development of Customized WooCommerce Order System (3 months)

Machine Learning Algorithm for Predicting Product Shortage and Demand Surges

The main goal for the project is to create a machine learning algorithm that can predict product shortage and demand surges based on product data and internet data. The model needs to be able to learn from past and future data, improve over time, and connect to Google Ads API to predict surges in product demand in different states and provinces.

Pharmacology Students Advising on App Design

WHAT IS THE MAIN GOAL FOR THIS PROJECT?The main goal for this project is to incorporate machine learning (ML) and artificial intelligence (AI) in enhancing educational experience students have when learning the pharmacologic classes of drugs. This will provide us with a digital platform that aligns drug names to corresponding labels or pictures and help learners memorize the top 200 drug names and their uses. It is important to remember them correctly. The study-aid app will be useful in pharmacy technician learning and education.Learners in this program will be expected to:● Locate the appropriate resources for identifying drug information.● Identify the top 200 drugs by brand, and generic name and by what it is used for.● Aid learners in developing a digital approach to mastering different pharmacologic  classes of drugs.● Prepare students for success in the national pharmacy technician certification exam (PTCE).Students will be to familiar with:Data science that utilizes machine learning automata by retrieving groupings of content.Knowledge of data collection tools like Microsoft ExcelBasic Knowledge of pharmacology and drug names.Technology Integration: Familiarity with software or platforms that facilitate data sharing.Verification of data accuracyKnowledge of online meeting tools like Microsoft Teams and ZoomOnline Analytical processing via multidimensional (data) mining (OLAP)Universal interface & User-centered Experience on wiseCIO technology developed in-house by the Lane College computer science department. The wiseCIO (web-based intelligent service emerging with Cloud Information Outlet) technology visualizes existing websites for the ultimate user-centered experience.Students will be expected to research and learn more about the above as the project goes along.

Business Plan

We are looking to improve our business and would like to involve students in this exciting time as we works to develop a business plan. We can provide access to internal documentation other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors.The plan should include:Sales forecastingExpense budgetIncome projections (conservative and aggressive)Assets and liabilitiesBreak-even analysisMarkets to target

Training Module Development

We want to be known as an organization that values the development of our people. To assist us in this goal, we would like to collaborate with students to design training. The high-level training design should be based on our provided objectives and include templates, processes, strategy, and implementation guidelines. We have an idea of areas where training could be implemented, but we would also appreciate insight on recommended training and development areas. Areas of particular interest to us include:New employee trainingNew product trainingOnboarding and OffboardingSecurity procedure trainingLeadership developmentDiversity trainingSales trainingCompliance training

Product Page Redesign for Mid East Canadian Pharmaceutical Inc.

The main goal for the project is to design a new product page that is based on past customer data, heat map analysis, competitor research, and industry research. The aim is to better provide information to customers in order to increase the conversion rate for the company's B2B medical device and pharmaceutical products.This will involve several different steps for the learners, including:- Analyzing past customer data and heat map analysis to understand user behavior and preferences.- Conducting competitor research and industry research to identify best practices and areas for improvement.- Collaborating with the marketing and sales teams to understand customer pain points and information needs.- Designing a new product page layout and content based on the insights gathered.- Implementing the new design and monitoring its impact on the conversion rate.

Legal research and internship MECP

Our company is seeking to bring on one or more students from London Metropolitan University to work as virtual interns for a period of 20 hours from February - May 2022. The students will be tasked with conducting legal research and creating legal documents for our company. This project proposal outlines the goals, deliverables, and program outline for the virtual internship opportunity.Goals:The main goals of this project are to:Conduct legal research on market legal entry for our companyCreate a legal framework for our companyCreate legal document templates for our companyDeliverables:The deliverables for this project will include:A comprehensive report on market legal entry for our company, including an analysis of legal requirements, regulations, and potential risks.A legal framework document that outlines the legal structure of our company, including policies, procedures, and compliance requirements.Legal document templates for our company, including contracts, agreements, and other legal documents that are commonly used in our industry.Program Outline:The program outline for this virtual internship opportunity will include the following activities:Orientation: The students will be provided with an orientation session to familiarize them with our company, its goals, and the project requirements.Legal Research: The students will conduct legal research on market legal entry for our company, using online resources, legal databases, and other sources of information.Legal Framework Creation: The students will create a legal framework document for our company, which will include policies, procedures, and compliance requirements.Legal Document Creation: The students will create legal document templates for our company, including contracts, agreements, and other legal documents that are commonly used in our industry.Communication: The students will communicate with our company as needed using virtual communication tools, such as email, video conferencing, and instant messaging.Conclusion:This virtual internship opportunity will provide our company with valuable legal research and document creation services, while also providing students with practical experience in their field of study. We believe that this project will be mutually beneficial for both our company and the students, and we look forward to working with them.

Business Consulting MECP

We are seeking the assistance of students to help us increase our sales and acquire new clients. We are interested in their insights on how we can identify potential clients that we can target for sales. We are open to feedback on areas of focus, and we would like the assigned team to conduct a thorough analysis of our business to identify new opportunities for growth. Our primary goals are to increase sales and acquire new clients, and we are looking for recommendations on how to achieve these goals.

Sales Process Audit

to design a sales structure for our sales team that will make them more purposeful and focused, increase their sales efficiency, and increase sales within months if the team dedicates itself to the design.We understand that your university has a team of students led by a senior consultant with over 20 years of experience who can engage with our senior sales director or manager to understand our products or services. We believe that within 10 weeks, your team can design a sales structure for our sales team that will help us achieve our sales goals.The deliverables of the service should include a clear-cut 3-step persuasion model, easy-to-understand documents emphasizing the benefits of our products or services, and a sales package that we can use to train our own sales force. We believe that this project will help us improve our sales structure and increase our sales by providing us with a comprehensive sales package that incorporates the latest developments in neuroscience to improve our sales conversations with clients.We would be happy to discuss this proposal further and answer any questions you may have. Thank you for considering our proposal.

Enhancing Mid East Canadian Pharmaceutical Inc. Brand Aesthetics

The main goal of this project is to design a marketing mix plan (e.g., advertisements, promotions) which clearly positions Mid East Canadian Pharmaceutical Inc.'s brand in a positive, differentiated manner within consumer's minds. Additionally, the project should include improving the company's aesthetic (e.g., logo, colours, slogan, etc.) and creating creatives.

Medical Device and Licensing Requirements for US Expansion

The goal of this project is to research medical devices and licensing requirements for our US expansion, create a comprehensive list of documents needed, and if possible, complete the application to apply for a drug establishment license and a wholesaler and distributor to sell products nation wide with registration in as few states as possible.

Mid East Canadian Pharmaceutical Inc. MailScanner and Security Configuration

The goal of this project is to configure MailScanner on cPanel for spam, install additional antivirus software for scanning attachments, check domain SPF, DMARC, and other records for deliverability and security, reduce the number of spam emails received, and block more virus attachments. This will involve several different steps for the students, including:- Configuring MailScanner on cPanel.- Installing additional antivirus software for scanning attachments.- Checking domain SPF, DMARC, and other records for deliverability and security.- Researching and implementing additional measures to reduce the number of spam emails received.- Researching and implementing additional measures to block more virus attachments.- Assessing the company's email security and web security.

Mecp regulatory affairs

Students will on selected medical devices/product from mid East Canadian pharmaceutical to get product approval and classification student can also choose to work on clinical trial design or operations.

Health Care Cost Reduction Research Project

The main goal for the project is to conduct research based on studies and facts on how harm reduction kits reduce health care costs to the government and improve the quality of life in addicts. This will involve several different steps for the learners, including:- Analyzing existing studies and data on the impact of harm reduction kits on health care costs and quality of life for addicts.- Conducting interviews with healthcare professionals and addicts to gather qualitative data on the effectiveness of harm reduction kits.- Developing a report outlining the findings and recommendations based on the research conducted.- Presenting the research findings and recommendations to stakeholders within the company.

Mecp regulatory affairs

The main goal of this project is for student to work on mecp product for their regulatory affairs and compliances

Mecp sop

The main goal of this project is to have students write an sop

Mid East Canadian Pharmaceutical Inc. Creative Content Project

The goal of this project is to create new slogans and social media posts as well as banners for our website and catalogue. This will involve researching our company, our products, and our target audience in order to create content that resonates with our customers.