Marketing Plan For New Service Line For Vice Presidents
Our company is a leading company providing training, coaching, consulting and advising to business professionals on high-performance science. We are launching a new "community" style training and coaching program for Vice Presidents within Canada and the US.We want students to help us build a marketing plan to grow and engage our target market.This will involve several different steps for the students, including:Familiarizing themselves with our current marketing goals and strategies.Researching how clients perceive our services.Recommending new channels we should use for promotion.Identifying a lead generation strategyRecommending updates to our messaging that can better explain our value proposition.