Marketing Strategy Plan

We want students to help us build a marketing strategy plan to grow and engage our target market: Stay at home moms looking to work for themselves, young entrepreneurs and those wanting additional income. . We’d like to know how we can maximize use of different channels and get recommendations to improve our messaging.The main questions we’d like students to help us answer are the following:How do students currently perceive our brand and marketing, based on publicly available information about our company?What channels should we utilize for promotion, including ones we are not currently using?What budget is appropriate for advertising, given our goals?How could our messaging be updated to better explain our value proposition?

Business Plan / Strategy Development

The focus of this project should be to create a business plan and clearly identifying the root problems that are increasing time and cost allocations across our operations and suggesting actionable solutions. Students should focus on:Mapping our operational processes.Identifying bottlenecks in our systems.Recommending improvements to optimize our organization.Creating a Business Plan Market Research Going Global

Pitch Deck For Capital Funding

To create a pitch deck to use when reaching out to potential investors for a seed round of funding.