- Location
- Burlington, Ontario, Canada
- Bio
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Marna is passionate about empowering women and changing how they feel about themselves. Encouraging self love at all times, for all humans, is a key part of her charm (that and her sense of humour).
Marna has been designing and handmaking wearable art for over 15 years!
In that time she has had her work in several high-end Toronto fashion shows, featured in Maxim Canada and US, and had her creations worn by countless world pro-glamour competitors (picture Victoria Secret meets Caribana).
She is also creating a team of almost exclusively Senior and Indigenous women.
Marna has always been obsessed with details, colours, and the way different textures and looks fit together.
She has worked it into the creations she has made for years and with her custom veils it has become a passion to mix intricate Eastern inspired detail into North American weddings veil styles.
- Companies
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Burlington, Ontario, Canada
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- Categories
- Accounting Market research Search engine optimization Sales strategy Social media marketing
Achievements
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Recent projects
SEO and Social Media Strategy
I am looking for a social media marketing wizard who can help me drive more traffic and improve the SEO positioning. The primary project requirements include:Keyword analysis to determine relevant search terms to our organizationA strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure the business appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and shareContent and Calendar Creation and Execution: Creation of and timely deployment of all our social media content to drive maximum traffic to our siteCreating engaging content for prominent media websites
Pricing Model Development for Start-up custom handmade items
I would like you to develop and test a series of pricing model options and present an effective data-based pricing model recommendation for my business. I would like to have a progressive range of price points for escalating items. You should conduct primary and secondary research to confirm your recommendation is validated by the target customer in this market. To accomplish this, I believe you will need to conduct the following research:The organization’s costs, target customer, revenue targets, and business goals.The competitive landscape of this new product market.Organizing focus groups, surveys, and/or customer discovery interviews to get input and feedback on potential pricing models.Using targeted online ads to A/B test landing pages with different price models.I want to enter this new market with a proven pricing model so that I can have a successful launch.
Strategy, Operations and Marketing help needed :)
The primary focus for the student will be: Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy; iOperations - Recommend process improvements or redesign processes; develop improvements to supply chain processes; Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, and promotion); Sales - Design a new prospecting process for our sales team; design a new service offering structure.