LevelUp - Creating graphic design assets
We're looking for students to help us with creating content for our go-to-market, including developing illustrations, infographics, one-pagers, or new user documentation designs. If you like the sound of this, and are ready to tackle this challenge with us, then we'd love to hear from you.
Digital Marketing
Our company advertises thousands of products online. We have developed a set of marketing strategies, but it has been challenging to implement them.We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Reviewing marketing content in the form of posts, emails, brochures, etc.Deploying content according to our social media calendar to increase website traffic.Overseeing our channels and keeping them up-to-date.Bonus steps in the process would also include:Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
Graphic design
Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers.We would like students to help us create content that is aligned with our vision, mission, and sector.This will involve several different steps for the students, including:Familiarizing themselves with our company’s products, marketing goals and target market.Researching factors affecting the quality of digital content.Recommending changes to existing digital content and designing new social media posts and emails.Recommending and designing new digital content not already used by our company.Bonus steps in the process would also include:Testing and improving designs based on feedback.
Graphic design and branding of a new small business
Learners will have to develop a complete branding pack with logo creation, a brand identity guide, and a selection of colours for the company—exclusive office artifacts such as PPT, word documents, and business cards with branding applications.Logo Design:Develop a unique and memorable logo that represents your brand identity.Provide variations of the logo for different use cases (e.g., full colour, monochrome, small size).Brand Guidelines:Create a set of brand guidelines outlining the proper usage of your logo, colour palette, typography, and any specific design elements.Include guidance on how the logo should be positioned, sizing, and precise space requirements.Office Materials:Design stationery such as letterheads, envelopes, and notepads that incorporate the new branding.Ensure consistency in design across all office materials.Business Cards:Design professional business cards with essential contact information and a cohesive visual design.Provide print-ready files for easy production.
Logo Redesign
Our company has been serving thousands of customers for decades. We would like to update and revamp our existing brand to attract more customers.We would like to work with students to develop a new logo that aligns with our company’s mission and story while providing an appealing design for users.This will involve several different steps for the students, including:Familiarizing themselves with our company’s story, mission and vision statements.Brainstorming logo ideas that suit our company and providing justification for each idea.Designing and testing the best logos to garner input.Refining and improving logos based on feedback.Bonus steps in the process would also include:Developing a finalized logo for implementation.
Graphic design
To expand our product offering with a new ergonomically-designed line, we need insights into how we can redesign existing popular equipment and what products have the most design potential. We are interested in gaining insights on popular products that could be redesigned to be more usable and comfortable and included in our new ergonomic line. We would also like a prototype of a single product to be included in our new line.