Pat Day-McCray
PD
Pat Day-McCray She / Her
CEO and Founder
3
Location
Chicago, Illinois, United States
Bio

Pat Day-McCray experienced an emotional, rollercoaster journey after losing Alicia, her only child at the time. She later spent years researching the family dynamics around communication between mothers and physicians, the grief of a mother, and the developmental effects of children dealing with medical illnesses. Her research sparked the development of several businesses and services to support those causes. She is now a certified grief coach, bookstore owner, inventor, and speaker.

Pat is the CEO and Founder of PDM Journey Coaching, where mothers are encouraged, empowered, and strengthened to become soft-spoken, strong advocates for their children in intensive care units. She also supports mothers who realize they are stuck in a continuous grief cycle after losing their children. She guides them to a place of acceptance, peace, and gratitude that allows them to remember, honor, and respect their children and the memories they once shared.

She is the CEO and Founder of A Pathway From Grief, a not-for-profit organization. She provides grief support, parenting skills, and techniques to African-American mothers of young children in underserved and underprivileged communities to eliminate emotional and physical abuse and premature deaths among black children.

She is also the CEO and Founder of Medically Inspired Reading About Challenging Life Experiences (MIRACLE) Online Bookstore. This B2B organization explains and introduces real-life medical illnesses, conditions, and circumstances to children. MIRACLE promotes and encourages the acceptance of those considered “different,” builds self-esteem, and reduces bullying and suicide among children.

In addition, Pat is the inventor of Therapeutic Dolls, which innovatively allows children to understand the processes before and after surgical procedures while encouraging them to become early participants in their healthcare. She holds a patent from the United States Patent and Trademark Office (USPTO).

Pat’s an overcomer of stuttering who has intentionally avoided public speaking, and she jokingly talks about the coaching profession that once required her to sit in small circular groups, now requiring her to speak behind podiums. Her value-packed presentations have changed the lives of uncountable women and family members. As a divorcee, she raised three children, who are all now successful adults. She attributes her creativity, decision-making skills, innovation, and strength to her faith in Jesus Christ.

Companies
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Recent projects

MIRACLE Online Bookstore
MIRACLE Online Bookstore
Chicago, Illinois, United States

Website UI / UX Design & Prototype

Our company would like to explore re-designing our current website with a prototype on the Square Space plaform. We are always on the lookout for innovative and fresh UI and UX ideas that will help our users.This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed.Identifying key areas of our current website and what areas of focused might return the best results in a redesign.Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available.Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendlyConducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this

Matches 1
Category Branding & style guides + 3
Closed
MIRACLE Online Bookstore
MIRACLE Online Bookstore
Chicago, Illinois, United States

Digital Marketing & Content Creation

Our company advertises many products online for books. We have developed a set of marketing strategies, and we would like you to implement them.We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Reviewing marketing content in the form of posts, emails, brochures, etc.Deploying content according to our social media calendar to increase leads and website traffic.Overseeing our channels and keeping them up-to-date.Bonus steps in the process would also include:Recommending search engine optimization (SEO) strategies so our materials are easily accessible.

Matches 2
Category Social media marketing + 4
Closed