Aaron Bethune
Aaron Bethune
Aaron Bethune
Founder & CEO
(15)
3
Location
New Glasgow, Nova Scotia, Canada
Bio

With over 20 years in the entertainment space, Aaron has helped companies, organizations, and individuals reach audiences in meaningful ways.

He is a visionary with an acute understanding of positioning brands through marketing and leveraging strategies.

Aaron is passionate about bringing the best out in people and developing talent.

Industry experts, celebrities, investors, tech insiders, politicians, CEO's, charitable organizations, cultural ambassadors, and agents of change around the globe have benefited from Aaron’s expertise.

Aligning values with results and achieving both with a sense of purpose is a common thread in Aaron's work.

"One of the most knowledgable and entrepreneurial people that I have ever met."

–Rob Feduk, Senior Product Manager at Hootsuite

“Aaron possesses more “global” music experience than anyone else I’ve been in contact with. And he is globally respected.”

–Martin F. Frascogna, Entertainment Attorney

Companies
Categories
Market research Media Visual arts Education Social sciences

Latest feedback

Recent projects

Above the Noise
Above the Noise
New Glasgow, Nova Scotia, Canada

Website Development

We have a number of websites we need to build for our company. The website can be built on Squarespace or Wordpress.We would like to work with students who are interested in bold design geared towards the music, publishing, and personal development industries. Students should be prepared to:Conduct a needs analysis to determine which platform is most suitable.Create a design proposal including wireframes or low-fidelity mockups for our company's review.Build a fully-functioning website, with our assistance in providing content and copy.Provide training on updating and maintaining the site.We want to stand out and not fit in, and we believe bold design will help us achieve our goal.

Matches 1
Category Website development
Open
We Write Stories
We Write Stories
New Glasgow, Nova Scotia, Canada

Professional writing for books, blogs, brands, grants, and marketing.

We are looking for a student with excellent writing skills to create content that aligns with our vision. Writing will primarily be for blog posts, email marketing, brand stories, books, and podcasts.Blog articlesBooksA writing & publishing guideLead magnetsemail newsletters/sequences and other content pieces on assigned topicsEvaluate recent successful user-generated campaigns, preferably in our sectorIdentify media outlets that are most beneficial to share our storyThe student will report directly to our senior editor and will have access to all team members and resources.If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.A student or team with excellent writing skills and a keen interest in personal development and book publishing would be a great fit. Editing skills and publishing knowledge is a plus.

Matches 1
Category Communications + 3
Open
We Write Stories
We Write Stories
New Glasgow, Nova Scotia, Canada

Virtual Internship Opportunity: Marketing Research & Sales

The primary focus for the student will be: Generate sales leads through LinkedIn.Our target clients are active on LinkedIn, and we want to meet them where they're at through unintrusive but relevant engagements. We would like students to: Help develop a creative strategy to find people interested in a book written for them Educate potential clients and generate interest in our servicesIdentify opportunities and threats facing our brandInvestigate our competitive landscape; perform market segmentation to identify the ideal target market.Review our prospect messaging, make recommendations, and create new outreach content.Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility.Students should be prepared to:Learn about LinkedIn and the LinkedIn Sales Navigator through online resources, including but not limited to videos, blog posts, and exploring the LinkedIn platform.Use Slack, Zoom, and ClickUp in an online workspace.

Matches 1
Category Lead generation + 4
Open
We Write Stories
We Write Stories
New Glasgow, Nova Scotia, Canada

Graphic Design for Book Publishing & Web

We write stories for individuals, companies, and organizations without them putting pen to paper. There are stories that need telling, and we know how to turn them into books. www.wewritestories.comProject ScopeNumber of individual students required: 4 studentsWe are looking for students to create a variety of book publishing design needs, including:Book interior design. This includes typography and formatting, and placement of illustrations, charts, and tablesCover and jacket designPromotional images for marketingCompany internal designBranded company documents and stationery.Case studiesPitch decksCompany web designMarketingSocial media imagery/brandingSocial media adsEPK'sAuthor website designsMerchandiseWe have designers on our team ready to help you along the way!QualificationsThe student must have a working knowledge of design programs, preferably in multiple (Adobe Suite, Quark, Affinity, Canva, etc).You will work closely with our team and receive lots of support. There is a lot of room for creativity and input. If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.Editing skills and publishing knowledge is a plus. With your resume, please include images or links to your previous work.

Matches 1
Category Graphic design + 4
Open