Marketing & Strategy Analyst

The primary focus for the student will be: Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors.Investigate our competitive landscape; perform market segmentation to identify the ideal target market.Perform SWOT Analysis of our organization and 2 competitorsMake recommendation on creating outreach content to ideal target market.