Website SEO & Optimization

We would like a website analysis and the SEO improved for our organization and domain authority. The website is built through Squarespace. The student(s) will access the backend of the website to add relevant tags to content and highlight keywords for search optimization. The objective is to increase the domain authority for the website and ensure that we are maximizing the SEO capabilities. The website also needs to meet accessibility requirements: https://www.aoda.ca/new-aoda-requirement-for-ontario-websites/The student (s) will review the guidelines and ensure the website meets the standards, and if not, complete the tasks to ensure it meets compliance. We would like to work with student(s) to make sure our website is meeting the standards in privacy, data and SEO. Students should be prepared to:Conduct a needs analysis to determine what is needed to improve our website with keywords, tags, etc.Create a plan of action to improve our SEO and create any privacy, cookie policies, etc. Provide training on updating and maintaining the site.Ensure the website meets accessibility standards

Market Research for Second Location

CoMotion on King is a 10,000 square foot coworking space in downtown Hamilton. Our primary clients are micro/small businesses (less than 10 employees per organization), contract and remote workers, and hybrid employees that work for larger firms. We are looking to expand our current organization into a second location and would like to appeal to clients who currently promote or are looking to establish a hybrid work model for their employees. Our second location is approximately 5000 square feet with established offices, expanded shared office spaces, small board rooms, located near a highway with dedicated parking. The goal is to create a second location that larger organizations that are moving to a hybrid working model and offer their employees a part time space that can be used for in-person meetings, collaboration/brainstorming areas, and opportunities to network.Students should be prepared to:Conduct market research to target larger organizations who would be interested in our space as a secondary overflow or hybrid office environment for their existing workforceIdentify and research the needs for organizations to consider using our secondary spaceCreate an analysis of current or potential organizations within the Greater Toronto Hamilton area - driving radius of 90 minutes from HamiltonAssistance in providing a marketing strategy, content and copy to attract these clients

Research Assistant - Youth Mental Wellbeing & CoVid Conference

Working closely with, and supervised by, the McGill Institute for Health and Social Policy (IHSP) Partnership and Knowledge Exchange Strategic Lead, the Research Assistant - Youth Mental Wellbeing & CoVid Conference will conduct background research to support the planning of a May 2022 conference co-hosted by the Institute for Health and Social Policy and the ListenUp for Youth Wellbeing initiative. The selected student will do a web-based search for research and policies related to the long-term impacts of the CoVid 19 pandemic, and pandemic policies, on youth (mental health, education, employment, resilience, etc). The student will also identify national and international research and policy experts on the topic to be considered as potential speakers and conduct other background research for the conference as required.

Outreach Internships

PROJECT DESCRIPTION/DESCRIPTION DU PROJET:Interns will work either collaboratively or independently (both can be accommodated) under the oversight of an outreach and organizational management professional. Interns will have the opportunity to hone their skills, learn new skills, and conduct varied tasks depending on their skill sets and interests. Current project options include lead generation, market research, and communication template creation and/or assessment. The focus area is health care so projects revolve around health care stakeholders, including providers, payers, researchers, and fellow technologists.KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:Market Research Data organization or analysisCommunication strategy, outreach, and assessmentIDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Following through on tasks Having good professional communication skills (or willingness to learn) Being detail-oriented and organized FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:These will vary depending on the skill sets and interests of interns. Options include market research, data analysis, lead generation, adapting communication strategies, using software to reach out to potential partners, and more. WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? 5