Market Analysis - Health Practitioner Review

Open
NiceJob
London, Canada
Senior Manager, Partnerships
3
Project
Academic experience
30 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Market research Competitive analysis Marketing strategy
Skills
service industries market analysis business case market research research customer service
Details

The project aims to conduct a comprehensive market analysis focusing on health-based practitioners and their reliance on customer reviews to expand their businesses. With the increasing importance of online presence, understanding how reviews impact practitioners such as doctors, therapists, and nutritionists is crucial. The project will explore current trends, identify key platforms where reviews are most influential, and assess the competitive landscape. Learners will apply their knowledge of market research methodologies to gather data and analyze the needs and behaviors of health practitioners regarding customer feedback. The goal is to provide insights that can help NiceJob tailor its services to better support these professionals in leveraging reviews for business growth. In addition, NiceJob will use these insights to build a business case to pitch to prospective partners in the health services industry.


- Conduct research on the importance of customer reviews for health practitioners.


- Identify key platforms and trends in the review landscape.


- Analyze the competitive environment for review services in the health sector.


- Provide actionable insights for NiceJob to enhance its offerings.

Deliverables

The project will culminate in a detailed report and presentation summarizing the findings and recommendations. Deliverables will include:


- A comprehensive market analysis report with data-driven insights.


- A presentation highlighting key findings and strategic recommendations.


- A list of potential opportunities for NiceJob to enhance its services for health practitioners.


- Visual aids such as charts and graphs to support the analysis.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
London, Canada
201 - 500 employees
Marketing & advertising

NiceJob’s set-and-forget customer review software automatically gets you reviews and shares them on Facebook, Instagram, and more so you can become top rated — without spending a dime on ads.