Data Analysis Project for Friday closing prices

The main goal for the project is to use various data inputs from financial sources and predict closing prices for stocks on every Friday option expiry days. This will involve several different steps for the learners, including:- Gathering and analyzing data from various financial sources such as Yahoo finance, TradingView, and https://maximum-pain.com/.- Learning and implementing data analysis and visualization techniques.- Utilizing AI/ML algorithms to predict stock closing prices for Friday Options expiry.- Developing web scraping skills to gather relevant data.

Website UI / UX Design & Prototype

Our company would like to explore re-designing our current website with a prototype. We are always on the lookout for innovative and fresh UI and UX ideas that will help our users.This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed.Identifying key areas of our current website and what areas of focused might return the best results in a redesign.Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available.Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendlyConducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this

Launching Upcycled Coffee Fruit Food Product

The main goal for the project is to successfully launch a novel food product utilizing upcycled coffee fruit, engaging with online audiences through digital marketing, and establishing a sales strategy to engage with retail/health stores in Canada.This will involve several different steps for the learners, including:- Understanding the properties and benefits of upcycled coffee fruit as a food ingredient.- Analyzing and understanding the Canadian food market and consumer preferences.- Developing a marketing strategy to engage online audiences through digital platforms.- Creating a sales strategy to engage with retail and health stores in Canada.- Designing and implementing a product launch plan.

Market Validation Study

The primary objective of this project for Caffe Berry Bar is to gain a comprehensive understanding of our target market for coffeefruit-based energy bars and natural health supplements. This will involve assessing the market demand and ensuring that we are targeting the right customer segments for maximum profitability. The aim is to validate that our product offerings and marketing strategies are effectively aligned with market needs.Tasks:1.Market Size and Share AssessmentAnalyze sales data and the number of manufacturers in the energy bar market and natural health supplements.Compare these figures to our customer base to determine our market share and potential for customer expansion.2.Brand Positioning and Offerings AnalysisEvaluate product offerings Identify areas for improvement in product features and brand perception.3.Empirical Customer Feedback CollectionDevelop a set of surveys and interview questions.Conduct interviews through company management to gather direct feedback on our brand, products, and services.4.Data Analysis and Strategy FormulationAnalyze the results from surveys and interviews.Formulate recommendations to enhance our branding, positioning, and product/services.

Website Development -AO

We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools with HTML and JavascriptThis will involve several different steps for the students, including:Building a website, with our assistance in providing the content.Providing training on updating and maintaining the website.Bonus steps in the process would also include:Testing prototypes with customers and refining ideas with feedback.

Novel Food Source Analysis from Public Health Perspective

The main goal for the project is to analyze the potential of coffee fruit as a novel food source from a public health and regulations perspective. This will involve several different steps for the learners, including:- Researching the nutritional content and health benefits of coffee fruit.- Analyzing the current regulations and restrictions related to using coffee fruit as a food source.- Assessing the environmental impact and sustainability of utilizing coffee fruit in food products.- Evaluate innovative and nutritious food products using coffee fruit as a key ingredient.

Data Analysis for Health Food Competitive Positioning

The main goal for the project is to conduct a comprehensive analysis of open data from Health Canada to determine the competitive positioning for the launch of CaffeBerry's new health food product. This will involve several different steps for the learners, including:- Gathering and analyzing data on similar health food products in the market.- Conducting a comparative analysis of CaffeBerry's product with existing health food options.

Visualization for Government Funding

The main goal for the project is to develop a visualization tool that can help users like Indigenous, BIPOC, women, SME entrepreneurs, and industry grants to find different factors which can help with grant classification like province, industry, purpose, etc. The tool should show which factors are critical to finding fundings.

New Product Marketing (ProM)

We would like students to design promotional material for our new product. Based on our insights and additional research, students will develop promotional marketing materials and make recommendations on media to consider.This will involve several different steps for the students, including:Familiarizing themselves with our new productRecommending marketing tactics to promote our new product such as exclusive previews and introductory offers.Designing promotional material for various media.Making multiple versions of marketing materials and testing them for comparison.

SEO and Social Media Strategy

Our team is looking to improve our SEO through Google search engine presence in order to drive traffic to our pages. With this project, we want to improve our search engine optimization, and create an optimal lead generation strategy.This will involve several different steps for the students, including:Researching keywords to determine the most relevant terms that our customers search forResearching Search Engine Optimization (SEO) requirements for us to rank on the first page of GoogleConstructing a content calendar to upload social media content for the maximum possible trafficCreating social media content using the most efficient keywords for our target audience while following the content calendarBonus steps in the process would also include:Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends

International Market Analysis

The main goal for the project is to explore new international markets for a health product using innovative ingredients. The company, Caffe Berry Bar, is looking to analyze potential opportunities for new products, existing competitors, and potential niches for user segmentation for health foods. This will involve several different steps for the students, including:- Researching international markets for health food products.- Analyzing potential opportunities for new products using innovative ingredients.- Identifying existing competitors in the international markets.- Segmenting potential niches for user segmentation for health foods.- Developing a comprehensive report on the findings and recommendations for market entry.

Launch strategy through Influencers and Trade Shows

Our company is launching novel food products from Coffee Fruit. The main goal for the project is to conduct an analysis of popular social media accounts across youtube, instagram, twitter, linkedin and trade shows which will be relevant to #health, #superfood, etc. This will involve several different steps for the learners, including:- Researching and identifying popular social media accounts and influencers related to health, superfood, and related topics.- Analyzing the engagement and reach of these accounts on different platforms.- Identifying relevant trade shows and events related to the food and beverage industry.- Compiling a report with the findings and recommendations for potential partnerships with influencers and trade shows.

Regulatory Compliance for Health supplement Project

The main goal for our project is to design, develop, gain approval, and market a natural health supplement based on Coffee Fruit, a novel food source. Additionally, the project will involve regulatory market research prior to the product launch. The company has ample NIH clinical studies to refer to during the regulatory compliance review.

Social Media Marketing for Kickstarter Campaign

The main goal for the project is to effectively market the kickstarter campaign for CaffeBerry.co's innovative coffee fruit based product. This will involve creating a social media marketing strategy, influencer campaigns, content bank, and content calendar to aid the Kickstarter.

Market Research and Positioning for upcycled fruit

The main goal for the project is to conduct market research and positioning for the new health food product made from upcycled coffee fruit. This will involve several different steps for the learners, including:- Conducting market research to understand consumer preferences, trends, and demand for health food products.- Analyzing the competitive landscape to identify potential positioning strategies for the new product.- Developing a marketing strategy and positioning plan for the new health food product.- Identifying potential distribution channels and target market segments for the product.- Formulating launch plan for the new product, including pricing, promotion, and placement strategies.

Research Project for upcycled fruit

The main goal for the project is to conduct research far launching a new health product with upcycled fruit.The steps would include :Talking with retailers in Toronto for a pre-sales order pipeline Understading the requirements of Health Canada to obtain a Natural Health Product (NHP)/ Natural Product Number (NPN) for selling natural health supplements made from upcycled Coffee fruit which is discarded in the coffee roasting process. Filling in the forms for the regulatory framework, documentation, and testing requirements set by Health Canada for NHP/NPN approval for importing and selling coffee fruit based supplements in Canada.

Social media marketing

The main goal for the project is to generate written content in the form of blogs or social media posts to promote TrustNet and its innovative use of AI/LLM techniques to help discover government funding sources for Indigenous, women, BIPOC, entrepreneurs, etc. This will involve several different steps for the learners, including:- Researching and understanding the services provided by TrustNet.- Identifying the target audience for the written content.- Creating engaging and informative blog posts and social media content.- Incorporating SEO techniques to increase visibility and reach.- Collaborating with the TrustNet team to ensure the content aligns with the company's messaging and goals.

Digital Marketing for food Product Launch

The main goal for the project is to create a comprehensive digital marketing strategy for the launch of Caffe Berry Bar's innovative food product using coffee fruit. The strategy should focus on promoting the product's health benefits, environmental sustainability, and unique taste to the target audience. This will involve several different steps for the students, including:- Developing a social media marketing plan to create awareness and engagement.- Creating personas for digital platforms that highlights unique user perspectives like health, medical or social well-being - Planning digital marketing campaigns to reach potential customers via email, social media, PPC or Kickstarter campaigns - Analyzing the effectiveness of the digital marketing strategy and making adjustments as needed.

Digital Branding Assets (KS)

The main goal for the project is to create digital branding assets for CaffeBerry.co's upcoming Kickstarter campaign. This will involve several different steps for the learners, including:- Understanding the company's mission and vision for the Kickstarter campaign.- Developing a branding strategy that aligns with the company's goals and target audience.- Creating a Kickstarter launch website using digital assets such as logos, banners, social media graphics, and promotional videos for the campaign.- Collaborating with the marketing team to ensure consistency in branding across all digital platforms.- Conducting market research to understand the preferences of the target audience and incorporate them into the branding assets.- Testing the digital assets and making necessary adjustments based on feedback.

Website Development

We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools with HTML and Javascript This will involve several different steps for the students, including:Building a website, with our assistance in providing the content.Providing training on updating and maintaining the website.Bonus steps in the process would also include:Testing prototypes with customers and refining ideas with feedback.

Indigenous Community Funding Chatbot Engagement Project

The main goal for the project is to engage eligible Indigenous participants with the TrustNet chatbot to streamline the process of discovering government funding sources for Indigenous communities in partnership with Indigenous Services Canada. This will involve several different steps for the students, including:- Identifying and reaching out to eligible Indigenous participants to introduce them to the chatbot.- Assisting participants in using the chatbot to find relevant grants, loans, and financial support.- Collecting feedback from participants on their experience with the chatbot and the effectiveness of the funding sources discovered.

B2C Digital Marketing Strategy

The main goal for the project is to generate a comprehensive digital marketing strategy for the B2C launch of CaffeBerry.co's novel food products made from upcycled coffee fruit. This will involve several different steps for the learners, including:- Conducting market research to understand customer demand and preferences for the new food products.- Developing a digital marketing plan that includes social media, email marketing, influencer partnerships, and content creation.- Planning a Kickstarter campaign to prove customer demand and generate initial sales.- Analyzing and optimizing the digital marketing strategy based on customer feedback.

Market Research & Positioning

TrustNet is an innovative funding bot designed to streamline the process of discovering government funding sources for small businesses and entrepreneurs, with an initial focus on Indigenous communities. TrustNet aims to help Indigenous, women, entrepreneurs, BIPOC, SMEs, and large enterprises find funding sources using AI/LLM.The main goal for the project is to collaborate on market research and positioning to gain a competitive advantage forThis will involve several different steps for the students, including:- Conducting market research to identify the target audience and their specific funding needs.- Analyzing the competitive landscape to identify strengths, weaknesses, opportunities, and threats.- Developing a positioning strategy to differentiate TrustNet from competitors and appeal to the target audience.- Creating a marketing plan to effectively promote TrustNet's innovative solution to the identified target audience.

Go-To-Market Strategy for Eco-friendly Health Food

The main goal for the project is to survey the current competitive landscape and plan a Go-To-Market strategy for the innovative health food based on Upcycled Coffee fruit. Tons of this fruit goes to waste during coffee beans extration. The project will involve several different steps for the students, including:- Analyzing the current competitive landscape in the health food niche.- Conducting market research to identify potential retail outlets for distribution.- Developing an online ecommerce strategy for the product launch.- Creating innovative ideas for customer uptake validation, such as Kickstarter.- Planning A/B testing to determine the optimal pricing strategy for the launch.

International Market Analysis for Fruit Wine

The main goal for the project is to conduct a comprehensive international market analysis for the launch of CaffeBerry's new coffee fruit wine. This will involve researching and understanding competitors, regulators, trademarks, and import/export laws in target markets like USA/ Canada to ensure a successful global launch.

Ideal Customer Persona Discovery

The main goal for the project is to discover the ideal customer persona for CaffeBerry.co's new health food with Coffee fruit. This will involve creating storyboards and user journeys to understand the needs, preferences, and behaviors of potential customers. The project aims to identify whether the target audience is gym goers, health enthusiasts, or environmentally conscious individuals.

Inbound Marketing Audit

The main goal for the project is to conduct a comprehensive audit of CaffeBerry.co's inbound marketing, including SEO analysis and positioning with respect to competitors. This will involve several different steps for the students, including:- Analyzing the current inbound marketing strategies and tactics employed by CaffeBerry.co.- Conducting a thorough SEO analysis to identify areas for improvement and optimization.- Researching and analyzing the positioning of CaffeBerry.co in comparison to its competitors in the health food and beverage industry.- Developing recommendations for enhancing the inbound marketing strategies and improving the positioning of CaffeBerry.co.

Market Analysis for pre-fab

The main goal for the project is to assess the impact of the new offering of prefab construction on the marketplace, including competition, opportunities, internal risk, compliance, and business process implications. This will involve several different steps for the learners, including:- Conducting market research to analyze the competitive landscape and identify opportunities for FastFab.homes.- Assessing internal risks and compliance implications of introducing the new offering.- Developing marketing, sales, and customer experience plans for the new prefab construction offering.

Usability Testing

The main problem we are trying to solve is to garner more user feedback through users’ experiences with our interface. We would like to understand our strengths and areas of improvement from a customer perspective.We would like to collaborate with students to conduct usability tests with pre-identified customers. We will provide our latest prototypes for these tests.This will involve several different steps for the students, including:Conducting background research on our products.Reaching out to customers and scheduling interviews.Familiarizing themselves with the usability tasks that should be administered.Conducting the moderated interviews remotely and following up with customers to thank them for their participation.Analyzing and reporting the metrics / results of the tests.

Container Deployment for Cloud

The main goal for the project is to create and deploy containers in Google cloud using docker to host nodeJs, React, and Angular apps for TrustNet. This will involve several different steps for the learners, including:- Understanding the requirements and architecture of TrustNet's nodeJs, React, and Angular apps.- Setting up and configuring containers in Google cloud using docker.- Deploying the nodeJs, React, and Angular apps in the containers.- Testing the deployed apps to ensure they are functioning correctly in the containers.