Our company is looking to penetrate the US market to sell our B2B Software Sales consulting services to Startups, SMBs, Corporates, Incubators/Catalysts and VCs, and require assistance to do so from an research and analysis, planning and optionally implementation perspective.

The students will gain real-world experience learning directly from the CEO who is a seasoned Sales Consultant with 14 years of B2B Enteprise and Corporate experience.

The student will have several weekly sessions with the CEO of JK Consulting whom they'll report to, in order to train them, define expectations, provide business insights, and track and provide feedback on performance.

Experience Tasks:

1. Identifying new potential accounts that align with our current customer base.
2. Compiling relevant market information.
3. Building a customizable outreach script.
4. Creating a simple tracking framework, including metrics, for measuring outreach success.
5. Assessing competitive landscape and positioning strategies.
6. Formulating a stakeholder engagement plan.

Experience Project Plan by Milestone:

1. Understand the JK Consulting brand identity, offering definition, USPs, general competitors, and USPs.
2. Understand the general market details and dynamics within the ICP.
3. Assessing the U.S. relevant market and approach and development channels.
4. Building a Go-To-Market strategy.
5. Optional: Implement some parts of the strategy by reaching out, under the supervision of the CEO.

Topics that will be covered and trained-on:

1. Founder Mission and Goals
2. Product Overview
3. Market Positioning
4. Stakeholder Assessment
5. Sales Strategy and Sales Processes
6. Sales Pitching
7. Go-To-Market strategies
8. Barriers and Enablers of Adoption
9. Business Model
10. Go-to-Market Strategy
11. Growth Projections