Preferred learners
- Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive business plan for Delices et Saveurs de Malivia, focusing on their fruit vinaigrette products. This will involve conducting a market study, creating financial forecasts, and segmenting the target market to provide a roadmap for the company's future growth and development.
The tasks learners will need to complete to achieve the project goal include:
- Conducting a thorough market study to understand the demand for fruit vinaigrettes, consumer preferences, and potential competitors.
- Developing financial forecasts for the company, including sales projections, expense budgets, and break-even analysis.
- Segmenting the target market based on demographics, psychographics, and behavioral factors to identify specific customer groups.
- Creating a comprehensive business plan document that outlines the company's mission, vision, marketing strategy, operational plan, and financial projections.
-French speaking person preferably
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following tasks:
- A detailed market study report including consumer preferences, market trends, and competitive analysis.
- Financial forecasts for the company, including sales projections, expense budgets, and break-even analysis.
- A segmented target market analysis identifying specific customer groups and their characteristics.
- A comprehensive business plan document outlining the company's mission, vision, marketing strategy, operational plan, and financial projections.
Final deliverables:
- A complete business plan document in a professional format, including all the research findings and strategic recommendations.
- A presentation summarizing the key elements of the business plan and the rationale behind the proposed strategies.
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive business plan for Delices et Saveurs de Malivia, focusing on their fruit vinaigrette products. This will involve conducting a market study, creating financial forecasts, and segmenting the target market to provide a roadmap for the company's future growth and development.
The tasks learners will need to complete to achieve the project goal include:
- Conducting a thorough market study to understand the demand for fruit vinaigrettes, consumer preferences, and potential competitors.
- Developing financial forecasts for the company, including sales projections, expense budgets, and break-even analysis.
- Segmenting the target market based on demographics, psychographics, and behavioral factors to identify specific customer groups.
- Creating a comprehensive business plan document that outlines the company's mission, vision, marketing strategy, operational plan, and financial projections.
-French speaking person preferably
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following tasks:
- A detailed market study report including consumer preferences, market trends, and competitive analysis.
- Financial forecasts for the company, including sales projections, expense budgets, and break-even analysis.
- A segmented target market analysis identifying specific customer groups and their characteristics.
- A comprehensive business plan document outlining the company's mission, vision, marketing strategy, operational plan, and financial projections.
Final deliverables:
- A complete business plan document in a professional format, including all the research findings and strategic recommendations.
- A presentation summarizing the key elements of the business plan and the rationale behind the proposed strategies.
- How will you support learners in completing the project?
-
accès aux informations durant le stage, rencontre en équipe pour le suivi, disponibilité pour les leaner, retour sur le travail effectué
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students should have or be willing to learn the following skills:
- Market research and analysis
- Financial forecasting and budgeting
- Strategic planning and business development
- Written and oral communication skills
- Proficiency in Microsoft Excel and PowerPoint
Nice to haves for students include:
- Knowledge of the agro-food industry
- Familiarity with business plan development
- Experience in conducting market segmentation and consumer behavior analysis.
About the company
- https://malivia.ca/
- 0 - 1 employees
- Education, Food & beverage, Individual & family services
Délices et saveurs de malivia est une entreprise familiale dans le domaine de l’agro-alimentaire, spécialisée dans la création de vinaigrettes aux fruits et dans l’organisation de cours de cuisine pour enfants. Fondée par Marlène, maman de 4 enfants, l’entreprise vise à transmettre l’amour de la cuisine tout en faisant la promotion d’un style de vie sain et durable.
Basée sur des principes de qualité, Délices et Saveurs de Malivia s'approvisionne en ingrédients frais et locaux pour concocter des vinaigrettes qui transforment chaque repas en une expérience gustative exceptionnelle. En outre, l'entreprise offre des ateliers de cuisine qui non seulement favorisent l'autonomie des enfants, mais aussi renforcent les liens familiaux.