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Desk Research Group
Toronto, Ontario, Canada
CH
Chris Hutchinson He / Him
CEO
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Data modelling Communications Mobile app development Artificial intelligence Data science
Skills
pattern recognition secondary research competitive analysis market trend integration testing primary research sentiment analysis image recognition market research market segmentation
Project scope
What is the main goal for this project?

The main goal for the project is to develop a new modern market research app enhanced with AI capabilities for Desk Research Group. The app will be utilized for primary research and will utilize AI to inform on correlations between primary and secondary research. Key components will include Sentiment Analysis, Image Recognition, Survey Automation, Competitor Analysis, Customer Segmentation, Market Trend Detection, Pattern Recognition, Market Synergy Matching, and Feedback Loop Integration.


What tasks will learners need to complete to achieve the project goal?


What tasks will learners need to complete to achieve the project goal?


- Researching and understanding the specific requirements and goals of Desk Research Group for the market research app.


- Designing and developing the app with AI capabilities including Sentiment Analysis, Image Recognition, Survey Automation, Competitor Analysis, Customer Segmentation, Market Trend Detection, Pattern Recognition, Market Synergy Matching, and Feedback Loop Integration.


- Testing the app to ensure functionality and accuracy of AI capabilities.


- Presenting the developed app with AI integration to Desk Research Group for feedback and potential improvements.

How will you support learners in completing the project?

This is an opportunity to be fully involved with the entrepreneurs, and help inform the development of a modern research app to be utilized for both primary and secondary research.

About the company

Established in 2016, Desk Research Group is a trusted and innovative business consulting firm that specializes in providing strategic consulting, in-depth market research, project advisory, implementation and oversight. With our extensive experience and data-driven analysis, we assist businesses in making strategic decisions, optimizing operations, and identifying new market opportunities.