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CaseStudyU
Toronto, Ontario, Canada
Matt Cestra
Founder
(4)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Digital marketing Marketing strategy Social media marketing
Skills
marketing marketing planning target market social media search engine optimization brochures
Project scope
What is the main goal for this project?

We would like to collaborate with students to develop a marketing plan and materials for our company.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our target market, products and services.
  • Reviewing marketing content in the form of posts, emails, brochures, etc.
  • Deploying content according to our social media calendar to increase website traffic.
  • Overseeing our channels and keeping them up-to-date.

Bonus steps in the process would also include:

  • Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Familiarity with our target market, products and services
  • Deployment of marketing content
  • Updates to our channels
  • Build a social media presence (LinkedIn, Instagram, etc.)

Bonus steps would include:

  • Recommending SEO strategies

Final deliverables should include

  • Marketing materials
  • Marketing plan
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be also be able to provide answers to questions such as:

  • Our products and services
  • Our marketing strategies
  • Social media ideas
  • Input on choices, problems or anything else the students might encounter
About the company

CaseStudyU has established itself as the preeminent resource in educating individuals on the resolution of business case studies. Our unique approach offers a systematic framework that guides the reader through each stage of the process, beginning from the initial review of the case to the development of the final presentation slide. Furthermore, we equip our clients with supplementary analytical models to enhance their analysis proficiency.