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Balance Media Ventures
Edmonton, Alberta, Canada
Eric Balance
Founder
(4)
3
Project
Academic experience
40 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Leadership Market expansion Economics Networking
Skills
creativity creative problem solving project management body of knowledge (pmbok) methodology editing event planning business economics ecological economics public speaking impact assessment community leadership
Details

Our mission is to organize and promote events that unite conscious business leaders in Edmonton and nearby areas. By fostering connections, we aim to drive regenerative principles and purpose-driven impact, creating a stronger, more sustainable community through collaboration, innovation, and shared values.

Deliverables

Project Focus Areas:

● Event Planning: Organize and host a series of events that provide networking

opportunities, workshops, and discussions on regenerative business practices.

● Community Outreach & Engagement: Develop marketing strategies to engage local

and regional leaders in the conscious business community, including businesses,

academics, and non-profits.

● Partnership Development: Establish relationships with local organizations, universities,

and thought leaders to co-host or sponsor events.

● Platform for Collaboration: Create a forum (either virtual or in-person) for these

leaders to exchange ideas, collaborate, and implement regenerative business practices

in Edmonton.

● Marketing & Promotion: Create and implement a comprehensive marketing plan using

social media, local press, newsletters, and academic partnerships. Utilize strategies like

influencer marketing and content creation to attract serious leaders.

Implementation Steps:

● Research and identify key conscious business leaders and organizations in Edmonton.

● Survey potential participants to understand the specific needs and interests of the target

audience.

● Select venues and finalize logistics for hosting events, either physical or hybrid.

● Develop content on regenerative principles and conscious business leadership for

workshops and talks.

● Collaborate with local media, influencers, and universities to promote and expand event

visibility.


Expected Outcomes:

● Increase in networking and collaboration among conscious business leaders.

● Measurable impact on driving regenerative practices in local businesses.

● Growing community interest in purpose-driven leadership and sustainability practices.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Industry, innovation and infrastructure

About the company

Company
Edmonton, Alberta, Canada
2 - 10 employees
Business & management, Education, Environment, Events services, Marketing & advertising
Representation
Family-Owned Sustainable/green Social Enterprise Community-Focused

Balance Media Ventures is a dynamic media company focused on creating and distributing impactful content that informs, inspires, and engages audiences. With a commitment to storytelling that drives awareness and positive change, the company specializes in digital media, video production, and strategic content marketing to amplify meaningful narratives.

Business strategy
Communications
Competitive analysis
Market expansion
Market research
Operations
Product management
Product or service launch
Project management
Sales strategy
Computer science & IT
Artificial intelligence
Cloud technologies
Databases
Hardware
Information technology
Machine learning
Mobile app development
Networking
Security (cybersecurity and IT security)
Software development
Website development
Data
Data analysis
Data modelling
Data science
Data visualization
Design & creative
Architecture & design
Branding & style guides
Fashion design
Graphic design
Illustration
Interior design
UI design
UX design
Videography
Engineering & manufacturing
Chemical engineering
Civil engineering
Electrical engineering
Engineering project management
Hardware product design
Mechanical engineering
Robotics
Supply chain optimization
Finance
Accounting
Economics
Financial modeling
Financial services
Investment
Risk, audit and compliance
Human resources
Change management
Compensation analysis
Employee benefits
Employee retention
Internal communications
Leadership
Organizational structure
Talent recruitment
Training & development
Workplace culture
Workplace health/wellness
Marketing
Advertising
Customer segmentation
Digital marketing
Lead generation
Marketing analytics
Marketing strategy
Public relations
Search engine optimization
Medicine & health
Biotechnology
Healthcare
Public health
Social impact
Writing
Copy writing
Creative writing
Grant writing
Translation
Other
Education
Gender studies
History
Hospitality, tourism & culinary arts
Humanities
Law and policy
Media
Scientific research
Visual arts
Beginner
Intermediate
Advanced
Very flexible
Moderately flexible
Not flexible
No poverty
Zero hunger
Good health and well-being
Quality education
Gender equality
Clean water and sanitation
Affordable and clean energy
Decent work and economic growth
Industry, innovation and infrastructure
Reduced inequalities
Sustainable cities and communities
Responsible consumption and production
Climate action
Life below water
Life on land
Peace, justice and strong institutions
Partnerships for the goals
0 - 1 employees
2 - 10 employees
11 - 50 employees
51 - 200 employees
201 - 500 employees
501 - 999 employees
1000+ employees
advanced manufacturing
academic association
agriculture
airlines, aviation & aerospace
apparel & fashion
arts
automotive
banking & finance
business & management
business services
construction, engineering & trades
consumer goods & services
cosmetics & beauty
defense & security
education
energy
entertainment
environment
events services
food & beverage
government
hospitality
hospital, health, wellness & medical
human resources & recruitment
individual & family services
insurance
it & computing
legal
liquor, wine & spirits
manufacturing
marketing & advertising
media & production
mining, forestry & fishery
non-profit, philanthropic & civil society
public relations & communications
publishing & printing
real estate
retail
sales
science
sports & fitness
technology
telecommunications
trade & international business
transport, trucking & railroad
travel & tourism
clean technology
Any
English
French (Canada)
Yes
No