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Royal Blueprints
Toronto, Ontario, Canada
Anton Silaev
CEO/Founder
Project
Academic experience
20 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Social media marketing Marketing analytics
Skills
scheduling performance metric marketing content creation lead generation tiktok social media content social media analytics purchasing
Details

Royal Blueprints seeks to build a strong, faceless social media presence on Instagram and TikTok to convert followers into customers purchasing our low-ticket PDF solutions.


The role involves posting pre-created (I provide the 5 second videos, captions, etc) content 3x daily using existing social media accounts and official schedulers (Instagram and TikTok's built-in scheduling tools). All content will be provided - no content creation required. Responsibilities include executing our strategic content calendar, monitoring key performance metrics, and implementing engagement tactics to nurture leads through our marketing funnel using Go High Level.


Deliverables

Daily Execution Requirements

  • Post 3 pieces of content daily across Instagram and TikTok using provided materials (21 posts weekly)
  • Schedule all content using official Instagram and TikTok scheduling tools
  • Engage with comments and DMs to nurture potential customers through the marketing funnel
  • Monitor and respond to audience interactions within 24 hours

Weekly Reporting Deliverables

  • Content scheduling confirmation: Provide screenshots/proof of all 21 posts scheduled for the upcoming week
  • Engagement metrics report: Compile weekly performance data including likes, comments, shares, saves, and reach
  • Performance summary: Track and report key metrics like follower growth, engagement rates, and click-through rates to the funnel

Monthly Deliverables

  • Comprehensive analytics report: Detailed breakdown of content performance, audience insights, and conversion data
  • Growth analysis: Document follower growth, engagement trends, and lead generation numbers
  • Optimization insights: Provide data-driven recommendations for improving content performance and engagement tactics

Success Metrics You'll Track

  • Consistent posting schedule: Maintain 100% posting consistency (3x daily)
  • Engagement growth: Increase monthly engagement rates and follower count
  • Lead generation: Drive qualified traffic to the marketing funnel
  • Conversion support: Help convert social media followers into PDF customers


Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Education
Representation
Small Business

Royal Blueprints is a provider of premium informational PDFs that solve the most pressing issues people are experiencing, and searching for on social platforms. We bring expertise to develop rich, detailed, and scientifically backed PDFs to provide people with simple, actionable solutions.