Jason Ross is preparing for the launch of an exciting new novel in early 2025. He seeks to create a buzz and engage potential readers through a targeted social media marketing campaign. The project involves developing a comprehensive social media strategy that leverages platforms like Instagram, Twitter, and Facebook to promote the novel's first two chapters, available at the provided link : https://radiantfreedom.aweb.page/p/f6a16b3e-afd4-40f7-86d5-2a860fa4c33a .

The goal is to increase awareness, generate interest, and build a community of engaged readers ahead of the novel's release. The project will require analyzing current social media trends, identifying the target audience, and crafting engaging content that resonates with potential readers.

The project deliverables include a detailed social media marketing plan outlining strategies for each platform, a content calendar with scheduled posts, and a set of creative assets such as graphics and captions. Additionally, the team will provide a report on potential influencers or partnerships that could amplify the novel's reach. The final deliverable will be a presentation summarizing the strategy and expected outcomes.

As an added perk, students may, at host's discretion, be invited to receive extra marketing training by attending as guests, a weekly sales and marketing group workshop hosted by the Jason's own business coach every Monday from 5-7pm PST.