Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to conduct marketing research to support the launch of a new digital product for My Breast Day Inc. The project will involve tasks such as survey writing, developing a focus group guide, conducting interviews, data analysis, report writing, and creating a presentation. The focus will be on targeting and segmentation, branding strategies, and consumer research for the social enterprise that supports women pre and post cancer diagnosis in rural and indigenous communities.
- What tasks will learners need to complete to achieve the project goal?
-
Tasks for learners to complete:
- Conducting market surveys and analyzing the data
- Developing a focus group guide and conducting focus group sessions
- Interviewing target consumers to gather insights
- Analyzing the gathered data to identify consumer preferences and behavior
- Writing a comprehensive report based on the research findings
- Creating a presentation to communicate the research results and recommendations
Final deliverables:
- Detailed market research report
- Presentation slides with key findings and recommendations
- What is the main goal for this project?
-
The main goal for the project is to conduct marketing research to support the launch of a new digital product for My Breast Day Inc. The project will involve tasks such as survey writing, developing a focus group guide, conducting interviews, data analysis, report writing, and creating a presentation. The focus will be on targeting and segmentation, branding strategies, and consumer research for the social enterprise that supports women pre and post cancer diagnosis in rural and indigenous communities.
- What tasks will learners need to complete to achieve the project goal?
-
Tasks for learners to complete:
- Conducting market surveys and analyzing the data
- Developing a focus group guide and conducting focus group sessions
- Interviewing target consumers to gather insights
- Analyzing the gathered data to identify consumer preferences and behavior
- Writing a comprehensive report based on the research findings
- Creating a presentation to communicate the research results and recommendations
Final deliverables:
- Detailed market research report
- Presentation slides with key findings and recommendations
- How will you support learners in completing the project?
-
1.Weekly Mentorship Meetings:
- Schedule weekly one-on-one meetings to discuss progress, provide guidance, and address any challenges.
2.Email and Communication Access:
- Offer continuous email support for any questions or clarifications that may arise outside of scheduled meetings.
3.Training and Resources:
- Offer access to relevant resources such as market research tools, survey platforms, and data analysis software.
4.Data Analysis Assistance:
- Offer insights into understanding consumer behaviour and preferences in the context of My Breast Day Inc.'s target audience.
5.Report Writing and Presentation Skills:
- Offer guidance on structuring the market research report and presentation.
- Provide tips on effective report writing and presentation skills, including how to present data and findings in a clear and engaging way.
6.Feedback on Drafts and Final Deliverables:
- Review and provide constructive feedback on drafts of the report and presentation slides.
- Ensure that the final deliverables meet the project's objectives and are of high quality.
7.Provide letter of recommendations for email and linkedin.
Supported causes
About the company
- https://Mybreastday.com
- 2 - 10 employees
- Hospital, health, wellness & medical, Technology, Education
Tech- Start Up, Digital Assistant for Breast Cancer patients, pre and post diagnosis. We are a web application and soon to be mobile application that can support the tracking of breast health for early detection of women and men. If diagnosed we offer organizational support for your Health Care treatment plan.