Community Intervention & Educational Services & Eliza's Helping Hands, Inc. aims to enhance its online presence to better connect with the community and increase awareness of its services. The project involves developing a comprehensive social media strategy and optimizing the organization's visibility on platforms like Facebook and Google. By leveraging social media, the organization seeks to engage with a broader audience, share valuable content, and promote its initiatives effectively. The project will require the team to research current trends in social media marketing, analyze the organization's current online presence, and propose actionable strategies for improvement. The goal is to create a cohesive online identity that reflects the organization's mission and values, ultimately leading to increased community engagement and support.

The project deliverables include a detailed social media strategy document outlining recommended actions for Facebook and Google optimization. Additionally, the team will provide a content calendar for social media posts and a report on best practices for maintaining an active and engaging online presence. These deliverables will equip the organization with the tools needed to enhance its digital footprint and foster stronger community connections.