Project scope
Categories
Market research Competitive analysis Market expansion Sales strategy Marketing strategySkills
data interpretation competitive analysis market trend market analysis strategic planning marketing sales strategy comparative analysisThis project involves conducting a comprehensive competitive analysis for hungerhub, focusing on both domestic and international markets. The primary goal is to gather insights that will aid hungerhub in refining its positioning, marketing, and sales strategies. By examining competitors and related companies, learners will identify key trends, strengths, and weaknesses in the market. This analysis will also provide valuable information to inform hungerhub's R&D teams about competitor activities, capabilities, and technologies. The project will help hungerhub prioritize its R&D pipeline and strategize for future expansion. Learners will apply their classroom knowledge of market analysis, strategic planning, and data interpretation to deliver actionable insights.
The deliverables for this project include a detailed report and presentation summarizing the competitive analysis findings. The report will cover market trends, competitor strengths and weaknesses, and strategic recommendations for hungerhub. Additionally, learners will provide a comparative analysis of competitor technologies and capabilities, offering insights for hungerhub's R&D priorities. The final presentation will highlight key findings and strategic recommendations, ensuring hungerhub can effectively leverage the insights gained.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
hungerhub is a meal delivery solution for offices and the workplace. Providing both the technology to place orders as well as the logistics to manage deliveries, hungerhub connects offices and allows their employees to place orders individually and from their favourite local restaurants to provide customized, individually packaged and sealed meals delivered to their desks.