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Content, Marketing, and Admin Assistant

Open
Global Citizen Therapy
Global Citizen Therapy
New South Wales, Australia
ND
Nancy Diaz
Counsellor
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Medicine & health Healthcare Public relations Search engine optimization Marketing strategy Social media marketing
Skills
social media monitoring search engine optimization audio editing social media media management enthusiasm content marketing digital marketing online marketing online advertising
Project scope
What is the main goal for this project?

About Us:

Global Citizen Therapy is a mental health company that provides specialized support for womxn of color who are daughters of immigrants. Nancy Diaz, the founder, is a trauma-informed therapist, speaker, and podcast host dedicated to promoting mental well-being and providing valuable resources to those seeking healing and growth. Our practice includes therapy services, speaking engagements, a podcast, YouTube channel, workshops, trainings, and active social media presence. We are seeking enthusiastic and motivated interns to join our team and assist us in various aspects of our work.


Position Overview:

As a Content and Marketing Assistant, you will have the opportunity to work closely with us to help fill our private practice, book speaking engagements, create engaging content for YouTube and our podcast, manage our social media channels, organize and promote workshops, plan and market upcoming events, and assist in running our newsletter. This internship is a valuable opportunity to gain hands-on experience in the fields of mental health, content creation, and digital marketing while contributing to a meaningful mission.


Key Responsibilities:

  1. Filling Our Private Practice:
  • Write guest blog posts for mental health or wellness websites and include a brief bio with a link to website.
  • Conduct market research to identify potential clients.
  • Support in the creation and execution of online advertising campaigns
  • Send outreach emails and messages for referrals.

Booking More Speaking Engagements:

  • Research and compile a list of relevant events and conferences.
  • Assist with outreach and follow-up to event organizers and potential clients.

Editing and Publishing Content:

  • Help with video and audio post-production, including editing and captioning.
  • Create visually appealing thumbnails and graphics for YouTube and podcast episodes.

Social Media Management:

  • Manage our social media accounts, including content creation and scheduling.
  • Engage with our online community and monitor social media analytics.

Workshop Organization and Promotion:

  • Support in logistics, including venue research and registration.
  • Assist in creating promotional materials and managing online registration.

Website Editing and SEO:

  • Edit and update website content to ensure accuracy and relevance.
  • Implement SEO strategies to improve the website's search engine ranking.

Newsletter Management:

  • Help with newsletter design, content creation, and distribution.
  • Conduct market research and assist in segmenting our newsletter subscribers.

Qualifications:

  • Currently pursuing or recently graduated with a degree in a related field (e.g., psychology, marketing, communications).
  • Strong organizational and communication skills.
  • Proficiency in video and audio editing tools (for content-related tasks).
  • Familiarity with social media platforms and email marketing.
  • A passion for mental health, well-being, and content creation.

Benefits:

This internship offers the opportunity to work closely with a seasoned therapist and content creator while gaining valuable experience in mental health, content creation, and marketing. You will have the chance to contribute to a meaningful mission and develop skills that are highly transferable to future career opportunities.

How to Apply:

Interested candidates should submit their resume and a cover letter explaining their interest in this internship and how their skills and experiences align with the position requirements. Please send your application to info@globalcitizentherapy.com as that is easier for communication.

What tasks will learners need to complete to achieve the project goal?

Filling Your Private Practice:

  1. Outreach to GPs: Contact health professionals about referrals
  2. Market Research: Conduct research to identify potential clients, including demographics, needs, and preferences.
  3. Online Advertising: Support in creating and executing online advertising campaigns to attract potential clients.

Booking More Speaking Engagements:

  1. Event Research: Research and compile a list of relevant events, conferences, or organizations that align with your expertise and areas of interest.
  2. Outreach: Assist with outreach efforts by contacting event organizers or potential clients to express interest and negotiate speaking engagements.

Editing and Publishing Content:

  1. Post-production: Help with post-production work for videos and podcast episodes, including editing, captioning, and ensuring high-quality content.
  2. Graphic Design: Create visually appealing thumbnails and graphics for YouTube and podcast episodes to attract viewers.

Social Media Management:

  1. Content Creation: Assist in content creation for social media platforms, ensuring that posts are engaging, relevant, and align with your brand.
  2. Engagement: Engage with the online community by responding to comments, questions, and messages, and foster a sense of community.
  3. Analytics: Monitor and report on social media analytics to understand what content is performing best and adjust the strategy accordingly.

Workshop Organization and Promotion:

  1. Logistics: Support in logistical tasks related to organizing workshops, including venue research, registration management, and coordination.
  2. Promotional Materials: Assist in creating promotional materials such as flyers, posters, and online marketing campaigns for the workshops.

Running a Newsletter:

  1. Newsletter Design: Help design and format the newsletter, ensuring it's visually appealing and aligns with your brand.
  2. Content Creation: Assist in content creation for the newsletter, including articles, updates, and other valuable information.
  3. Segmentation: Conduct market research to segment newsletter subscribers based on their interests and demographics.


How will you support learners in completing the project?

I will support interns by:


1. Orientation and Onboarding:

  • Begin by providing a comprehensive orientation that introduces them to your practice, your mission, and the specific goals of the internship.

2. Clear Expectations:

  • Define their roles and responsibilities clearly, including specific tasks and performance expectations. Discuss goals and timelines.

3. Training and Guidance:

  • Offer training in the tools, software, and processes they'll be using. Provide guidance on best practices in content creation, outreach, or any other relevant tasks.

4. Regular Check-Ins:

  • Schedule regular meetings to discuss progress, address questions, and provide feedback. This can be done in person, via video conferencing, or through other communication channels.

5. Encourage Learning:

  • Foster a learning environment where interns can acquire new skills and expand their knowledge in your field. Provide access to resources, books, or courses if possible.

6. Feedback and Evaluation:

  • Regularly review their work and provide constructive feedback. Highlight areas of improvement and recognize their achievements.

7. Encourage Independence:

  • While providing guidance, give them opportunities to take ownership of their tasks and projects. This can boost their confidence and sense of responsibility.

8. Collaboration:

  • Promote collaboration between interns and other team members. Encourage them to share ideas and insights with each other.

9. Flexibility:

  • Be open to their ideas and suggestions. Allow some flexibility in their roles to adapt to their strengths and interests.

10. Resources:

  • Ensure they have access to the necessary resources, including tools, software, and a conducive workspace if applicable.

11. Career Development:

  • Discuss their career goals and how the internship aligns with their future aspirations. Offer guidance on how this experience can benefit their career.

12. Inclusion and Respect:

  • Create a supportive and inclusive work environment where interns feel respected and valued for their contributions.

13. Problem-Solving:

  • Be available to assist them in overcoming challenges they may encounter during their tasks. Encourage them to come to you with any issues.

14. Celebrate Achievements:

  • Acknowledge and celebrate their successes, no matter how small.


Supported causes
Good health and well-being
About the company

Counselling services for multicultural women of color who have experienced trauma, depression, or anxiety.