Goodbot Consulting Strategic Communication and Marketing Plan

Goodbot Consulting is a nonprofit professional services organization that works with technology companies to strengthen responsible technology practices. Our goal is to determine our market positioning and develop a clear strategic communication and marketing plan to launch Goodbot Consulting services. This will involve several different steps for the students, including:- Researching the current market for professional services related to responsible technology practices.- Analyzing the competitive landscape and identifying potential target markets.- Developing a strategic communication and marketing plan for Goodbot Consulting services.- Creating a budget and timeline for the implementation of the plan.- Assessing the effectiveness of the plan and making necessary adjustments.

goodbot gaming

The main goal of this project is to create a mobile and web app for parents to help make informed decisions about what games, social media apps, and other apps their kids use. This will involve several different steps for the students, including:- Researching existing parental control apps and features that promote kids' safety- Create a comparison tool to help parents make informed choices about consoles and games- Create a function for parents to share games their kids are allowed to play with other parents - Create a parent's conversation forum to share concerns, issues and resources - Create a resource library of resources and organizations that can help parents navigate issues related to kids online interactions and outcomes- Designing a user-friendly interface for the app.- Developing a secure database to store user information- Researching and implementing other features that may be beneficial to parents.

goodbot gaming - webapp

The main goal of this project is to create a web app for parents to help make informed decisions about what games, social media apps, and other apps their kids use. This will involve several different steps for the students, including:- Researching existing parental control apps and features that promote kids' safety- Create a comparison tool to help parents make informed choices about consoles and games- Create a function for parents to share games their kids are allowed to play with other parents- Create a parent's conversation forum to share concerns, issues and resources- Create a resource library of resources and organizations that can help parents navigate issues related to kids online interactions and outcomes- Designing a user-friendly interface for the web app- Developing a secure database to store user information- Researching and implementing other features that may be beneficial to parents.

Strengthening the Reach of Goodbot Society

The main goal of this project is to strengthen the reach of Goodbot Society by creating a lightweight marketing strategy, implementing marketing and communications tactics, and implementing techniques to spread our reach and attract new subscribers and readers. Specifically, we want to optimize our SEO on our website, newsletter, and SubStack, attract more people to our website, and attract more subscribers to MailChimp and SubStack. Additionally, we want to attract more volunteers and partners who are interested in working with us in advancing, responsible technology.