Affiliate & Influencer Digital Marketing for INSPIRELY
Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
Project Goal: Elevating Outreach for INSPIRELY's Passion Discovery Workshops & STEAM Programs
Problem Statement: The challenge is to strategically leverage affiliate marketing to boost awareness and registration for INSPIRELY's Passion Discovery Monthly Workshops (for students in grade 3-8) and other STEAM-focused after-school enrichment programs (for grade 1-8).
Desired Outcome:
By the end of the project, students will have contributed to:
- Increased visibility and boosted registration for INSPIRELY's monthly workshops and after-school programs.
- Strategic affiliate recruitment aligned with the target audience: parents of children grade 3-8, elementary and middle school students, Social Committee Members and Human Resource Mangers from Corporates with or without Corporate Social Responsibility initiatives.
- Enhanced communication strategies for successful outreach to target audience.
- Monitoring and reporting on affiliate-driven traffic and engagement.
The successful contributing intern could have an opportunity to continue working with us even after internship.
- What tasks will learners need to complete to achieve the project goal?
-
Task 1: Affiliate Network Collaboration
- Explore collaboration opportunities with affiliate networks that resonate with the target demographic of parents of children grade 3-8, elementary and middle school students, Social Committee Members and Human Resource Mangers from Corporates with or without Corporate Social Responsibility initiatives.
- Identify potential affiliates who can effectively promote INSPIRELY's workshops and programs.
- Geography: Canada, the US, India & Middle East.
Task 2: Workshop & Program Promotion
- Develop compelling promotional materials for INSPIRELY's Passion Discovery Monthly Workshops and after-school STEAM programs.
- Collaborate with affiliates to promote these offerings, emphasizing the unique educational value for students.
Task 3: Parent and Student Targeting
- Analyze website traffic data and demographics to establish criteria for affiliate recruitment aligned with the interests of target audience.
- Develop strategies for targeting audience effectively through affiliate marketing.
Task 4: Global Targeting Strategy
- Tailor affiliate recruitment strategies based on the geographical preferences and interests of the target audience.
- Align promotions with the educational needs and aspirations of grade 1-8 students.
Task 5: Verification Processes Implementation
- Establish transparent verification processes to ensure authenticity in affiliate promotions.
- Develop a system for verifying affiliates' ability to effectively communicate the value of INSPIRELY's programs.
Task 6: Pitching Offers and Follow-ups
- Effectively communicate the unique educational value of INSPIRELY's offerings to affiliates.
- Develop a system for regular follow-ups to keep affiliates engaged and motivated.
Task 7: Traffic Monitoring and Reporting
- Implement a system for monitoring website traffic, click-through rates, and engagement driven by affiliate promotions.
- Generate insightful reports on the impact of affiliate-driven strategies on workshop attendance and program sign-ups.
Benefits for Students:
- Hands-on experience in driving traffic and attendance for educational workshops and programs.
- Exposure to strategic affiliate marketing aligned with the educational needs of grade 3-8 students.
- Contribution to the success of INSPIRELY's monthly workshops and STEAM after-school programs.
- Skill development in effective communication and outreach to affiliates.
Ready to embark on a transformative journey in Affiliate & Influencer Digital Marketing for educational excellence? Apply now for a hands-on internship experience with INSPIRELY!
- What is the main goal for this project?
-
Project Goal: Elevating Outreach for INSPIRELY's Passion Discovery Workshops & STEAM Programs
Problem Statement: The challenge is to strategically leverage affiliate marketing to boost awareness and registration for INSPIRELY's Passion Discovery Monthly Workshops (for students in grade 3-8) and other STEAM-focused after-school enrichment programs (for grade 1-8).
Desired Outcome:
By the end of the project, students will have contributed to:
- Increased visibility and boosted registration for INSPIRELY's monthly workshops and after-school programs.
- Strategic affiliate recruitment aligned with the target audience: parents of children grade 3-8, elementary and middle school students, Social Committee Members and Human Resource Mangers from Corporates with or without Corporate Social Responsibility initiatives.
- Enhanced communication strategies for successful outreach to target audience.
- Monitoring and reporting on affiliate-driven traffic and engagement.
The successful contributing intern could have an opportunity to continue working with us even after internship.
- What tasks will learners need to complete to achieve the project goal?
-
Task 1: Affiliate Network Collaboration
- Explore collaboration opportunities with affiliate networks that resonate with the target demographic of parents of children grade 3-8, elementary and middle school students, Social Committee Members and Human Resource Mangers from Corporates with or without Corporate Social Responsibility initiatives.
- Identify potential affiliates who can effectively promote INSPIRELY's workshops and programs.
- Geography: Canada, the US, India & Middle East.
Task 2: Workshop & Program Promotion
- Develop compelling promotional materials for INSPIRELY's Passion Discovery Monthly Workshops and after-school STEAM programs.
- Collaborate with affiliates to promote these offerings, emphasizing the unique educational value for students.
Task 3: Parent and Student Targeting
- Analyze website traffic data and demographics to establish criteria for affiliate recruitment aligned with the interests of target audience.
- Develop strategies for targeting audience effectively through affiliate marketing.
Task 4: Global Targeting Strategy
- Tailor affiliate recruitment strategies based on the geographical preferences and interests of the target audience.
- Align promotions with the educational needs and aspirations of grade 1-8 students.
Task 5: Verification Processes Implementation
- Establish transparent verification processes to ensure authenticity in affiliate promotions.
- Develop a system for verifying affiliates' ability to effectively communicate the value of INSPIRELY's programs.
Task 6: Pitching Offers and Follow-ups
- Effectively communicate the unique educational value of INSPIRELY's offerings to affiliates.
- Develop a system for regular follow-ups to keep affiliates engaged and motivated.
Task 7: Traffic Monitoring and Reporting
- Implement a system for monitoring website traffic, click-through rates, and engagement driven by affiliate promotions.
- Generate insightful reports on the impact of affiliate-driven strategies on workshop attendance and program sign-ups.
Benefits for Students:
- Hands-on experience in driving traffic and attendance for educational workshops and programs.
- Exposure to strategic affiliate marketing aligned with the educational needs of grade 3-8 students.
- Contribution to the success of INSPIRELY's monthly workshops and STEAM after-school programs.
- Skill development in effective communication and outreach to affiliates.
Ready to embark on a transformative journey in Affiliate & Influencer Digital Marketing for educational excellence? Apply now for a hands-on internship experience with INSPIRELY!
- How will you support learners in completing the project?
-
- Participating student will get access to INSPIRELY Shopify Website
- Digital email marketing tool such mailerlite
- Artificial Intelligence based SEO tools, Google Analytics, Google Search Console.
- On the job feedback and training.
- What skills or technologies will help learners to complete the project?
-
Digital Marketing Proficiency:
- Understanding of digital marketing principles and strategies.
- Knowledge of SEO, SEM, and online advertising.
Affiliate Marketing Skills:
- Familiarity with affiliate marketing concepts and strategies.
- Experience with affiliate networks like AWIN, ShareASale, etc.
Analytical & Technical Abilities:
- Strong analytical skills for interpreting website traffic data.
- Skills in building and maintaining effective relationships with affiliates.
Verification & Fraud Prevention:
- Knowledge of verification processes to ensure authenticity in affiliate promotions.
Reporting & Analytics:
- Proficiency in generating insightful reports on website traffic and engagement.
Supported causes
About the company
- https://inspirely.education
- 2 - 10 employees
- Education, Business & management, Public relations & communications, Trade & international business, Marketing & advertising
INSPIRELY is a Brampton-based Canadian education start-up committed to empowering the next generation of innovators in STEAM and beyond. Our comprehensive program includes Science, Technology, Engineering, Arts, Aerospace, and Math. Our highly-skilled Canadian educators lead interactive online classes, camps, and flagship passion discovery workshops, as well as provide science and engineering-based classroom learning kits to enhance the student's learning experience.
Our kits are designed to teach science and engineering principles in a practical and engaging way, helping students develop problem-solving skills and a building mentality. INSPIRELY caters to parents, schools, educational not-for-profit organizations, and businesses looking for effective and innovative ways to generate new leads or reward their employees, clients, or customers. Currently operating primarily in Canada, we plan to expand into the USA and India.
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