UX Designer and Content Creator for Multidisciplinary Marketing for Fashion Launching Part 1

Open
Manuel Creative Studio
Vancouver, British Columbia, Canada
MJ
Owner
(12)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Ux design Advertising Digital marketing Marketing strategy
Project scope
What is the main goal for this project?

The main objective of this project is to lay the foundation for a visually captivating and engaging online presence for Manuel Creative Studio's fashion brand. This will involve several different steps for the students, including:


- Researching our target audience and creating a brand narrative and aesthetic that appeals to them.


- Creating digital content such as videos, photos, and graphics that effectively introduce our brand and collections.


- Designing a user experience (UX) that is intuitive and engaging.


- Testing the UX design to ensure it meets the needs of our target audience.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:


- Understanding of our target audience and how to create content that appeals to them.


- Ability to create digital content that effectively introduces our brand and collections.


- Understanding of UX design principles and how to create an intuitive and engaging user experience.


- Ability to test and refine the UX design based on feedback from our target audience.



Final deliverables should include:


- Ready to use website (Source code or using pre made temples from IONOS)


- A written report explaining the design process and outcomes.


- A portfolio of digital content created for the project.


How will you support learners in completing the project?
  1. Clear Project Overview:
  • Provide a detailed overview of the project's goals, objectives, and expectations to set a clear direction from the start.
  1. Feedback on Ideas:
  • Offer guidance on keyword research, content topics, ad copy, and other aspects to ensure their ideas align with industry best practices.
  1. Regular Check-ins:
  • Facilitate regular check-ins with the learners to discuss progress, address any challenges, and ensure they are on the right track.
  1. Answering Questions:
  • Be available to answer any questions learners might have, whether related to the project's strategy, execution, or tools.
What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:


- Digital content creation (e.g. videos, photos, graphics, Adobe Suit).


- UX design principles.


- User testing and feedback.


- Understanding of target audience and how to create content that appeals to them.




Supported causes
Decent work and economic growth
About the company

We are a socially responsible and innovative studio, we have a fashion and accessories brand that is developing a wide range of options for all consumers through its lines. Our mission is to create unique, high-quality products while supporting various social and environmental causes. Our vision is to become a leading studio in different industry, recognized for our commitment to sustainability, technology and community impact. Our values include social responsibility, innovation and quality.