International Marketing Plan for Gully Klassics
Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create an international marketing plan for Gully Klassics to enter the U.S. market with their products. This will involve several different steps for the students, including:
- Researching the U.S. market and identifying target demographics and consumer behavior.
- Analyzing the competitive landscape and identifying key competitors in the streetwear industry.
- Developing a marketing strategy tailored to the U.S. market, including branding, pricing, and distribution channels.
- Creating a promotional plan to raise brand awareness and drive sales in the U.S.
- Identifying potential partnerships or collaborations with U.S. influencers or retailers.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, students should complete the following list of activities:
- A comprehensive market analysis report on the U.S. streetwear market.
- A detailed marketing strategy and promotional plan tailored to the U.S. market.
- Recommendations for potential partnerships or collaborations in the U.S.
- A presentation outlining the international marketing plan for Gully Klassics.
Final deliverables:
- A written international marketing plan document.
- A presentation deck outlining the key components of the marketing plan.
- What is the main goal for this project?
-
The main goal for the project is to create an international marketing plan for Gully Klassics to enter the U.S. market with their products. This will involve several different steps for the students, including:
- Researching the U.S. market and identifying target demographics and consumer behavior.
- Analyzing the competitive landscape and identifying key competitors in the streetwear industry.
- Developing a marketing strategy tailored to the U.S. market, including branding, pricing, and distribution channels.
- Creating a promotional plan to raise brand awareness and drive sales in the U.S.
- Identifying potential partnerships or collaborations with U.S. influencers or retailers.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive market analysis report on the U.S. streetwear market.
- A detailed marketing strategy and promotional plan tailored to the U.S. market.
- Recommendations for potential partnerships or collaborations in the U.S.
- A presentation outlining the international marketing plan for Gully Klassics.
Final deliverables:
- A written international marketing plan document.
- A presentation deck outlining the key components of the marketing plan.
- How will you support learners in completing the project?
-
I will support learners by giving them guidance and direction as well as access access to technologies that could enhance their work. I will also be encouraging them pertaining to thier strengths and offering support in their weaknesses as well as assisting in their career decision paths.
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Market research and analysis.
- Marketing strategy development.
- Branding and promotional planning.
- Understanding of international business and cultural differences.
- Familiarity with the U.S. fashion and streetwear market.
Nice to haves for students include
- Experience in international marketing or market entry strategies.
About the company
- https://www.gklassics.com
- 2 - 10 employees
- Apparel & fashion
At Gully Klassics, we believe that style and ambition go hand in hand. That's why we've created a luxury streetwear brand that's all about making a statement. Whether you're a go-getter, a trailblazer, or a dreamer, we want to help you look and feel your best as you chase your goals.
Our designs are unique and impactful, capturing the spirit of hustle and determination that defines our customers. We're passionate about quality and attention to detail, so you can trust that every piece in our collection is made with care and precision. From the materials we use to the way our clothing is constructed, we're committed to delivering nothing but the best. We know that fashion is about more than just looking good. It's about feeling confident and empowered, no matter what life throws your way. That's why we're dedicated to creating streetwear that not only turns heads but also elevates your lifestyle. So if you're ready to take your wardrobe to the next level, Gully Klassics is your brand.