New Subscriber Onboarding Email Campaign

Closed
ABAKiS Solutions
Victoria, British Columbia, Canada
EM
CTO
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Communications Marketing strategy
Skills
written english psychology mailchimp automation
Project scope
What is the main goal for this project?

Number of positions available: 1

A common problem with new subscribers is helping them to overcome the initial psychological hurdle of getting started using our application. To assist with this, we would like to build an email automation campaign that captures their interest and provides simple, step-by-step instructions to break down this process for them. ("5 minutes a day to happiness" for example)

There are existing templates, content and automations using MailChimp that are outdated and no longer functional, but which should serve as a good starting point. Students working on this should have excellent written English skills with the ability to convey technical information in easy-to-understand terms with a highly friendly, personable tone. Since the content will include images, visual layout skills are important as well.

How will you support learners in completing the project?

Brief kickoff meeting, regular check-in calls, handoff presentation / demo - all via video conference.

Access will be provided to a Slack channel for asynchronous communication during the project.

About the company

ABAKiS provides a simple, online data recording and analysis tool for autism intervention service providers.

One of the biggest challenges faced by autism intervention service providers, is the recording and analysis of the vast amounts of complex data demanded of the leading intervention protocols, collectively known as Applied Behavioural Analysis (ABA). The ABAKiS solution to this is a web portal application that allows intervention teams to easily collect and share this data. Primary service providers use this data for instant, on-demand analysis to keep plans current; and parents can visually follow their child's progress.

In contrast to other similar solutions, ABAKiS is designed to be an affordable, easy-to-use option primarily aimed at independent service providers and smaller clinics for whom a larger-scale solution would not be feasible.