Digital Advertising Campaign for ABAKiS Solutions

The main goal for the project is to prepare a highly targeted digital advertising campaign for ABAKiS Solutions' niche target market, designed to attract a low volume of strongly aligned early adopters. This will involve several different steps for the students, including:- Researching the niche target market and understanding their online behavior and preferences.- Creating a digital advertising strategy that aligns with the company's brand and product offering.- Developing highly targeted ad creatives and messaging to appeal to early adopters.- Implementing the digital advertising campaign across relevant online platforms.- Monitoring and analyzing the performance of the campaign to make real-time optimizations.

Market Research - Assistive Technology for Autism Intervention Schools

Our product is a subscription based service that solves an important problem for our target market, clinical professionals who work with autistic children. We offer a subscription based "ABA Data Collection" service that makes it easy for their teams to collect data when working with the child and quickly analyze the results.We would like to understand if there may be an opportunity to work with educational programs specializing in training ABA professionals to work in this field.Research will be focused on helping us answer questions like:Is there a demand for including data collection software in ABA educational programs?Is the school currently exploring different technology solutions for this purpose?What is the decision making process and timeline?What would be considered an acceptable cost per student for such a solution?Would their answers change if there were opportunities for collaborative feature development?

Mobile App for Handwritten Data Conversion

The main goal for the project is to make basic data analysis for autism intervention programs within reach for professionals starting a new practice, or those in developing countries who cannot afford a subscription to an expensive data collection platform. To support this goal, you will develop a proof of concept mobile app for android or iphone, that takes a photo of handwritten entries on a printed form template and converts it into a specified data format that can be consumed by the existing ABAKiS API. This will involve several different steps for the learners, including:- Understanding the existing ABAKiS API and its data format requirements.- Developing a mobile app that can capture and convert handwritten entries into the specified data format.- Testing the app to ensure accurate conversion and integration with the ABAKiS API.

Research Technology Decision-Making for Autism Service Providers

Our product is a subscription based service that solves an important problem for our target market, clinical professionals who work with autistic children. We offer a subscription based "ABA Data Collection" service that makes it easy for their teams to collect data when working with the child and quickly analyze the results.We have two distinct approaches to sales: "out of the box" subscriptions, and a more collaborative / co-creative model. This project is intended to help us better understand how "out of the box" prospects across different market sub-categories perceive our standard offering. This will inform any adjustments to our approach.Research will be focused on helping us answer questions like:Which sub-groups of our target market prefer an "out of the box" / purely transactional approach?How well do they connect with our core brand values and those of our competitors?Who decides on technology solutions and what is their decision making process?What are the main considerations they would consider when selecting a solution?Are there specific concerns or issues that currently hold them back from adopting a solution?