Strategic Management Project Fall 2023

MGMT 661
Closed
University Canada West
Vancouver, British Columbia, Canada
Shamir Ladhani
Faculty
(7)
6
General
  • Graduate; Senior
  • 1 learner; teams of 6
  • 30 hours per learner
  • Dates set by experience
  • Educators assign learners to projects
Preferred companies
  • 3/3 project matches
  • Canada
  • Academic experience
  • Any company type
  • Any industries
Categories
Business strategy Market research Competitive analysis Market expansion Product or service launch Sales strategy
Skills
market positioning master of business administration (mba) online communication business strategies strategic management research
Project timeline
  • September 25, 2023
    Experience start
  • December 17, 2023
    Experience end
Overview
Details

Looking to elevate your organization and bring it to the next level? Bring on students from University Canada West to be your student-consultants to evaluate your organization's business strategy and to propose approaches to improve the firm's market position. Students will work on one main project over the semester, connecting with you as needed with virtual communication tools.

The teams will apply their international and entrepreneurial knowledge as MBA students with critical analyses/strategies/design skills to develop ideas in your organization. The teams will complete an analysis, provide strategic recommendations and practical options, and recommend an action plan appropriate to your business situation in consultation with you.

As a participating organization, you will provide a specific question, business issue/ challenge, or opportunity that will be the focus of the student team review.

Learner skills
Market positioning, Master of business administration (mba), Online communication, Business strategies, Strategic management, Research
Deliverables

We require four companies to participate for the 2023 Fall term, September 25 - December 17, 2023. Final project deliverables will include top graded student reports including their research, analysis, insights and recommendations.


Engagement: we will need company representatives participate in one two-hour virtual session and one one-hour virtual session with our students. These will be scheduled based on company representative availability.


Project Examples

In this assignment, students will conduct an overview of your business and understand your industry and competitive landscape. As a participating organization, you can direct their research by providing particular areas of interest and context on your challenges. You'll receive unique insights from their analyses by allowing students to perform an unbiased assessment and review.

Students will identify strengths, weaknesses and areas of opportunity. They will provide recommendations in one or more areas that address your business needs and insights into potential growth areas.