Professional Selling (Jan 2024)

Closed
University of North Dakota (UND)
University of North Dakota (UND) - Nistler College of Business and Public Administration Grand Forks, North Dakota, United States
Robert Warren
Instructor
(2)
5
General
  • Undergraduate
  • 45 learners; individual projects
  • 5 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 2/2 project matches
  • Anywhere
  • Academic experience
  • Any company type
  • Any
Categories
Business strategy Sales strategy
Skills
sales & marketing sales strategy
Project timeline
  • January 15, 2024
    Experience start
  • May 8, 2024
    Experience end
Overview
Details

Would you like to improve your selling practices? Understanding and implementing a comprehensive sales strategy is imperative to sales success. In this project, a team of students will assess and propose effective sales strategies for your team, based on your organization’s goals. They will examine the needs and motivation of your customers through effective research. They will also explore the importance of implementing a code of ethics and the role ethics play in developing long-term customer relationships. Upon completion of the project, you will receive a detailed report and presentation.

Learner skills
Sales & marketing, Sales strategy
Deliverables

The final project deliverables might include:

  1. 10-15 minute presentation of key findings and recommendations.
  2. A report detailing the recommended solutions and a thorough implementation plan.
Project Examples

Students will work to develop an action plan that improves your sales practices. From location-specific probing to ideal buying personas and/or prospecting tools, this plan will include concrete steps that enable you to implement an effective strategy for your sales team.

Project examples include, but are not limited to:

  • Evaluating your current customer base and making recommendations for further market penetration.
  • Assessing your current outreach process and recommending an implementation plan for targeted prospecting.
  • An in-depth evaluation of prospecting software, tools, or prospecting methodologies to advance outreach efforts.
  • Reviewing current prospecting messages and making recommendations for improvement.
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide an opportunity for students to present their work and receive feedback.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions. Dedicated contact must be willing to provide mentorship advice.