Learner Capabilities:

Our students are equipped with skills in strategic analysis and design. They are capable of designing comprehensive strategies for startups or revising existing strategies to drive growth and competitive advantage.

Company Benefits:

Companies partnering with us will receive thorough strategic plans tailored to their specific needs, including actionable insights, innovative solutions, and detailed implementation guidelines, all developed by a dedicated team of students under professional supervision.

Deliverables

Expected Outcomes:

Companies partnering with us will receive comprehensive and actionable strategic plans, including:

1. Winning Aspirations:

• Vision, Mission, and Core Values: A clearly defined vision and mission statement, core values, marketing, and brand promises that align with the company’s strategic goals.

1. Where to Play:

• Geographic Markets: An outline of regions or countries to target.
• Customer Segments: Identification of specific groups of customers to serve.
• Product Categories: Recommendations on products or services to offer.
• Distribution Channels: Analysis of channels to deliver products or services effectively.
• Partnerships & Alliances: Strategies for establishing strategic partnerships to enhance market reach and capabilities.
• Strategy Canvas (Blue Ocean): A visual representation to identify competitive factors and opportunities for differentiation.

1. How to Win:

• Features, Benefits, and USP: Detailed features, benefits, and unique selling propositions of products and services.
• Buyer Utility Map (Blue Ocean): Analysis to identify how to increase buyer utility and create value.

1. Capabilities:

• VRIO or Value Chain Analysis: An assessment of the company’s resources and capabilities using the VRIO framework or value chain analysis to identify strengths and areas for improvement.

1. Management System:

• Leadership Development Program: Explanation of the importance of a uniform leadership development program to ensure consistent execution of the strategy.

Formats for Deliverables:

• Strategic Report: A comprehensive document detailing all aspects of the strategy, from vision and mission to specific market and product recommendations.
• Executive Summary: A concise overview of key findings and strategic recommendations.
• Presentation Deck: A visually engaging slide deck summarizing the strategy, ready for presentation to stakeholders.
• Implementation Roadmap: A step-by-step guide outlining the actions, timelines, and resources needed to implement the strategy.
• Performance Metrics: A set of key performance indicators (KPIs) to track the progress and success of the strategy.

These deliverables will provide companies with a robust, well-rounded strategic plan developed by a team of capable students under professional guidance, ensuring practical and innovative solutions tailored to their needs.