Business Consulting Placement

MN 5066
Closed
London Metropolitan University
Guildhall School of Business and Law (GSBL) London, England, United Kingdom
AH
Senior Lecturer
(1)
3
General
  • Graduate
  • 7 learners; teams of 2
  • 50 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 3/5 project matches
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
General Market research Operations Project management Product or service launch Marketing strategy
Skills
business services business consulting business strategy marketing strategy
Project timeline
  • February 26, 2021
    Experience start
  • March 3, 2021
    Project Scope Meeting
  • May 21, 2021
    Experience end
Overview
Details

Do you want to better understand your current customer needs and how to solve their problems? Would you like to find new ways to grow revenue or reach new segments? Is there a new business opportunity you would love to explore? Are you worried about trends that may threaten your core business, or possible competitive threats?

Let our business and entrepreneurship students at London Metropolitan University join your team as consultants! Our students are looking for a consultative placement experience with your organisation. They have excellent business skills and work closely with faculty who have entrepreneurial experience supporting companies through growth and innovation efforts.

Projects provide bottom-line benefits at no cost to the company, other than coordination and support of the student(s) whilst working with your organisation.

Learner skills
Business services, Business consulting, Business strategy, Marketing strategy
Deliverables

Student teams can provide a business-style report and/or an oral presentation (via PowerPoint) outlining key findings and actionable recommendations to the company. Their work and findings can be produced via several methods:

  • Primary data collection through interviews, focus-groups or surveys;
  • Analysis of company data (e.g., cost or revenue trends over time, or across segments; social media or other analytics data);
  • Gathering and analysis of secondary quantitative data (such as pricing, census or economic data) and qualitative information (such as industry and competitive analysis and commentary);
  • Data synthesis, analysis, and recommendation development including business model impacts, resource gap analysis and resource acquisition plans, and general implementation strategies.
Project Examples

Our students are able to work with and help develop the organisation in the following ways:

  • Customer discovery and segment analysis (both existing and potential customers; examining the customer experience)
  • Idea prototyping and validation
  • Go-to-market and strategy development
  • Competitive landscape assessment (company and product level)
  • Pricing analysis (willingness to pay, competitive pricing)
  • Trend analysis (demographic, technology, social, economic, legal/regulatory, etc.)
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.