Marketing Consultancy

Schulich School of Business
Toronto, Ontario, Canada
Emily Masching
Product Owner
(21)
Timeline
  • August 31, 2018
    Experience start
  • September 17, 2018
    Project Scope Meeting
  • April 19, 2019
    Experience end
Experience
10 projects wanted
Dates set by experience
Preferred companies
Toronto, Ontario, Canada
Small-medium businesses
Any industries

Experience scope

Categories
Product or service launch
Skills
consulting
Learner goals and capabilities

Graduate students in the Master of Marketing program will identify and implement a solution to your marketing challenge.

Learners

Learners
Any level
20 learners
Project
100 hours per learner
Learners self-assign
Teams of 6
Expected outcomes and deliverables

Project deliverables with vary for each company project depending on your needs.

Project timeline
  • August 31, 2018
    Experience start
  • September 17, 2018
    Project Scope Meeting
  • April 19, 2019
    Experience end

Project Examples

Requirements

Over two semesters, a group of six graduate students in Schulich's Master of Marketing program will work on a marketing project to help your business. Student teams will develop a solution for a marketing problem you face, and then implement their approved solution for your company.

Sample projects include, but are not limited to:

  • finding a Customer Relationship Management platform that fits your needs, and implementing this for your marketing team
  • developing a plan to increase conversions on your website and implementing user experience improvements to achieve this
  • designing and launching a social media campaign for a product to boost sales

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q - Checkbox
  • Q - Checkbox
  • Q - Checkbox
  • Q - Checkbox