Logo, Branding & Usage Guidelines Update

Our new logo should be a visual representation of our values, voice, and services. We also want to ensure that we have specific rules and tools to apply this new brand component in a professional and design-friendly manner. This is our initial logo so we want to make sure to make a powerful impression with it.We believe this project will require:Defining our brand voice and values to translate into logo designs.Developing several logo variations for us to choose from.Researching our brand’s history and vision to develop a consistent visual representation.We want to have a new logo that is a positive portrayal of our organization, which can be used consistently across a variety of media.