Logo, Branding & Usage Guidelines Update
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our new logo should be a visual representation of our values, voice, and services. We also want to ensure that we have specific rules and tools to apply this new brand component in a professional and design-friendly manner. This is our initial logo so we want to make sure to make a powerful impression with it.
We believe this project will require:
- Defining our brand voice and values to translate into logo designs.
- Developing several logo variations for us to choose from.
- Researching our brand’s history and vision to develop a consistent visual representation.
We want to have a new logo that is a positive portrayal of our organization, which can be used consistently across a variety of media.
- What tasks will learners need to complete to achieve the project goal?
-
The final deliverables should take the form of:
- A final report on the choice of logo
- Social media toolkit including a resized versions of the logo for profile and cover photos for social media usage (i.e., Facebook, Instagram, Twitter, LinkedIn, etc.)
- What is the main goal for this project?
-
Our new logo should be a visual representation of our values, voice, and services. We also want to ensure that we have specific rules and tools to apply this new brand component in a professional and design-friendly manner. This is our initial logo so we want to make sure to make a powerful impression with it.
We believe this project will require:
- Defining our brand voice and values to translate into logo designs.
- Developing several logo variations for us to choose from.
- Researching our brand’s history and vision to develop a consistent visual representation.
We want to have a new logo that is a positive portrayal of our organization, which can be used consistently across a variety of media.
- What tasks will learners need to complete to achieve the project goal?
-
The final deliverables should take the form of:
- A final report on the choice of logo
- Social media toolkit including a resized versions of the logo for profile and cover photos for social media usage (i.e., Facebook, Instagram, Twitter, LinkedIn, etc.)
About the company
- https://www.africanthology.ca
- Education, Non-profit, philanthropic & civil society
The vision for AfriCANthology is: To be acknowledged as the ultimate repository of the contemporary Black Canadian cultural experience guiding future analysis of, and education about, 21st century African Canadian cultural history. Our mission is to anthologize, contextualize, memorialize, and preserve the experiences of contemporary African Canadians for the educational and cultural benefit of current and future generations.