Website UI / UX Design

Our company would like to explore re-designing our current website. This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed. Identifying key areas of our current website and what areas of focus might return the best results in a redesign. Learning and using various software design tools. We strongly recommend students learn how to use Figma. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly Conducting UX / UI testing with real users

Content for Job Seekers

If you enjoy making content, and you're up for a challenge, this project is perfect for you. You'll be designing content for job seekers while simultaneously promoting RezPass. Some of it will be funny, and some of it serious. The most important part is to make it relatable. For example, job search hacks, funny stories, and memes. We've already got millions of views with our existing content but we want another set of eyes to run some new experiments. Wherever your creativity takes you, we're here to walk with you. Don't worry, you don't need to be an expert. Content is often about creativity and less about expertise. This project will enable you to apply your knowledge of digital marketing, content creation, and social media strategies. - Create a series of TikTok or Instagram posts - Analyze the performance of the content - Provide recommendations for future campaigns

Search Engine Optimization (SEO)

We’ve gained momentum with SEO but are now shifting our focus to content marketing—and we’d love to collaborate with a student who has a passion for spotting opportunities and writing! You'll help us enhance our SEO while learning our unique approach to keyword research and effective content creation. The primary goal is to identify and capitalize on low-hanging fruit keywords. As part of this project, you will: Review and refine a list of keywords curated by our team. Generate fresh keyword ideas and conduct research to evaluate their potential. Research SEO best practices to help us achieve top rankings on Google. Dive into various sources to gather insights and facts for blog topics. Write blog posts using provided templates, optimizing them for SEO. Assist in acquiring backlinks to boost our content’s authority. This is a fantastic opportunity to learn hands-on SEO strategy and content marketing while making a tangible impact!

Content Creation for Career Hound

The main goal for the project is to create engaging and informative content that will drive traffic to the Career Hound website. We're already running one successful account using a personal brand on TikTok and want help with growing the company accounts on various social media platforms. The content should showcase the benefits of using Career Hound. This will involve several different steps for the learners, including: - Researching the target audience and understanding their pain points. - Developing a content strategy that aligns with Career Hound's brand and mission. - Creating engaging and informative short videos that highlight the unique features of Career Hound. - Implementing relevant hashtags and trends to increase visibility and reach. - Monitoring and analyzing the performance of the content to make necessary adjustments for optimization.