Search Engine Optimization (SEO)

Closed
RezPass.com
Edmonton, Alberta, Canada
Roman Lakhnyuk
He / Him
Co-Founder
2
Project
Academic experience
160 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Search engine optimization Marketing analytics
Skills
search engine optimization seo copywriting online writing
Details

We’ve gained momentum with SEO but are now shifting our focus to content marketing—and we’d love to collaborate with a student who has a passion for spotting opportunities and writing! You'll help us enhance our SEO while learning our unique approach to keyword research and effective content creation. The primary goal is to identify and capitalize on low-hanging fruit keywords.


As part of this project, you will:

  • Review and refine a list of keywords curated by our team.
  • Generate fresh keyword ideas and conduct research to evaluate their potential.
  • Research SEO best practices to help us achieve top rankings on Google.
  • Dive into various sources to gather insights and facts for blog topics.
  • Write blog posts using provided templates, optimizing them for SEO.
  • Assist in acquiring backlinks to boost our content’s authority.


This is a fantastic opportunity to learn hands-on SEO strategy and content marketing while making a tangible impact!

Deliverables

By the end of the project, students should complete the following list of activities:

  • Generated new keyword lists
  • Prepared multiple blog post optimized for SEO
Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Decent work and economic growth

About the company

Company
Edmonton, Alberta, Canada
2 - 10 employees
It & computing
Representation
Small Business Immigrant-Owned

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