Strategic Prospecting Plan

AB Software Solution .Net programmers are skilled in creating applications using such technologies as ASP .NET, Managed C++, Windows Forms, C#, VB .NET, J#, VB.NET, Mobile Toolkit, and many others to provide highly professional and cost-effective services to our clients. To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. The project may include, but is not limited to: Identifying new potential accounts that align with our current customer base. Compiling relevant market information. Building a customizable outreach script. Creating a simple tracking framework, including metrics, for measuring outreach success. Creating a data visualization of our sales funnel Analyzing sales and communications strategies and providing recommendations Evaluating IT platforms and/or products Developing an up-sell product The final project deliverable is a report including research, analysis, and recommendations. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.