SEO and Social Media Strategy
Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as mail chimp Developing an "opt in" option for website along with a strategy and script writing We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Digital Content Creation
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure you have a clear understanding of what these elements are for our organization. To accomplish this, you will: Write blog articles, email newsletters/sequences and other content pieces on assigned topics relating to kindness, customer service, resilience, team building Evaluate recent successful user-generated campaigns, preferably in our sector Identify media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.
e-Book Editing and Writing
1000 Acts of Kindness is a teambuilding program for organizations. To date we have Kindness is something our world needs right now more then ever. Over the past several years we have been working with organizations to deliver a program called 1000 Acts of kindness. We tracked over 40000 acts of kindness. Our goal is to inspire individual’s and organizations to bring this fun activity to their teams. We want to create a practical "how to" e-book so organizations can deliver 1000 acts of kindness in their workplace. We need some creative writing to inspire and add pizzazz to the “how” side of the project. We have a rough draft of the steps and best practices. We need this information compiled and made into an e-book for teams to implement. To accomplish this project you will need to: · Develop a teambuilding manual (e-book) with step by step processes · Brainstorming ideas for the Manual (e-book) Write it in an e-book format Review and compile the best practices Design the training process for others to execute Use creative writing skills to make introductions, add in stories and interesting ideas Add examples, graphics, hyper links and formatting Work with an e-book formatting specialist to create final product Create a description of book for landing page and advertising
Book Editing and Writing
We are looking for assistance in creating a book on the Kindness Advantage. We believe this project will include: Brainstorming ideas for the book Reviewing, organization and editing existing stories Finding gaps in concepts and creating plan to complete Creative writing Research new stories and ideas Kindness is something our world needs right now more then ever. Over the past several years we have been delivering keynote presentation on Kindness. We have been gathering stories and ideas, interviewing leaders and want to inspire others to bring kindness into their workplaces. Our research has found kindness can impact happiness, health, productivity and so much more. We need someone who is organized and can identify themes in the stories and present this information in a creative way. There will be a significant amount of editing and writing.