Linkedin and Email Marketing Campaign

Our company provides lean consulting services for small to medium scale manufacturers in the Automotive sector of Southwest Ontario, Canada. We hope to employ a data driven and methodical approach for our marketing strategy. We want students to help us build a LinkedIN and email marketing campaign to grow and engage our target market. This will involve several different steps for the students, including: Understanding the small to medium manufacturing landscape of Ontario Understanding our Products and offerings Market research to test our offerings and products Develop Linkedin and Email marketing campaign Suggest other ways to promote our company Bonus steps in the process would also include: Developing graphic design for white papers Providing suggestions on how to improve our content

Micro Niche Market Research and Competitor Analysis

Leanacle Inc is looking to expand its presence in a specific micro niche market. The company requires a comprehensive analysis to understand the current market landscape, identify key competitors, and uncover potential opportunities for growth. The project aims to provide Leanacle Inc with actionable insights that will inform their strategic decisions and marketing efforts. The learners will conduct thorough market research, focusing on identifying trends, customer preferences, and potential barriers to entry. Additionally, they will perform a competitor analysis to evaluate the strengths and weaknesses of existing players in the market. This project will enable learners to apply their classroom knowledge of market research methodologies and strategic analysis in a real-world context.